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2026 Marketing Summer Camp
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27:23
Day 1 - 2026 Marketing Summer Camp
Marketing Summer Camp: Day 1 — The Storytelling Formula That Makes People Take Action Welcome to Day 1 of Marketing Summer Camp! 🏕️ Over the next 4 weeks (Tuesdays & Thursdays), we're breaking down real marketing strategy — no fluff, no jargon, just what actually works. Today we're starting with the foundation of all great marketing: storytelling. I'm sharing the single best lesson I ever learned about telling a story that gets people to feel something, think differently, and actually take action — not just "remember" you. In this session, you'll learn: ✅ Why marketing isn't about selling — it's about giving people permission to act ✅ What Dawn, the Ice Bucket Challenge, Share a Coke, and Spotify Wrapped can teach small businesses about story ✅ Why I'm begging you to ditch the AI slop and post real photos instead ✅ The "What? So What? Now What?" recipe I use for every piece of content I create ✅ A real estate example that shows this in action Whether you're in real estate, sales, or running your own business, this one's for you — and it's completely free this summer. #MarketingSummerCamp #StorytellingInMarketing #RealEstateMarketing #SmallBusinessMarketing #ContentMarketingTips
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34:18
Day 2 - 2026 Marketing Summer Camp
Marketing Summer Camp: Day 2 — The 3 Marketing Habits You Need Right Now Welcome back to Day 2 of Marketing Summer Camp! 🏕️ Today we're talking habits — the ones that actually keep your marketing consistent instead of just relying on motivation that fizzles out by Wednesday. I'm sharing the 3 habits I'm working on in my own business right now, plus a real case study walking you through exactly how I helped a real estate client in Iowa go from generic marketing to campaigns that actually connected. In this session, you'll learn: ✅ The "Stop, Start, Continue" audit I run at least quarterly to cut what's not working ✅ Why talking to "everybody" means you're really talking to nobody — and how to get specific about who you're serving ✅ A behind-the-scenes look at 3 real campaign concepts built for a client ✅ How Coca-Cola's Share a Coke campaign proves great ideas don't expire, they evolve — and relaunched 11 years later for a whole new generation ✅ Why repurposing your content isn't lazy, it's smart (you're leaving money on the table if you're not) Whether you're in real estate, sales, or leading your own team, these are the habits that separate marketing that works from marketing that just... happens. #MarketingSummerCamp #MarketingHabits #RealEstateMarketing #SmallBusinessMarketing #ContentStrategy
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36:23
Day 3 - Marketing Summer Camp 2026
Marketing Summer Camp: Session 3 — Make More Money With Your Database Welcome back to Week 2 of Marketing Summer Camp! ☀️ Today's secret? There is no secret. If you want to make more money from your database, you have to talk to people. Sorry, not sorry. I'm sharing 10 practical, no-fluff ways to start real conversations with your database this summer — no charts, no stats, no AI-generated noise, just genuine outreach that actually gets people to feel, think, and take action. In this session, you'll learn: ✅ The "Surprise CMA" — a simple way to reconnect with homeowners without asking for anything ✅ How to segment your newsletter into two audiences with one small tweak ✅ Why asking for referrals (the right way) beats hoping for them ✅ The "stupid easy" referral trick using a free Google Form ✅ How to build a visual referral map that turns partnerships into content ✅ The "Friends With Benefits" group idea for staying top of mind without selling ✅ Why 14 conversations a week (just 2 a day!) can change your business Whether you're in real estate or any relationship-driven business, this one's full of ideas you can rip off and duplicate today. #MarketingSummerCamp #RealEstateMarketing #DatabaseMarketing #ClientRetention #SalesTips
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33:52
Day 4 - Marketing Summer Camp 2026
Marketing Summer Camp: Session 4 — Emailing With Purpose (Get It In The Hole) Welcome back for Day 4 of Marketing Summer Camp! ⛳ We're halfway through summer, and today we're talking about one word that changes everything in your marketing: specific. Using a cornhole game as our guide (stick with me, it works), I'm breaking down why "chucking bean bags" at your database — vague, generic content — only gets you one point, when being specific gets your marketing straight in the hole. Whether it's email, video, or social, this session gives you 5 concrete ways to make your marketing land. In this session, you'll learn: ✅ The customer journey framework — and how to talk to people at the exact stage they're in ✅ Why giving people something they need beats generic updates every time ✅ How making people smile can boost recall by 30% ✅ The power of telling clients something they don't know ✅ Why context beats headlines (and how one Toronto agent does this brilliantly) ✅ The easiest low-pressure way to reach out: introducing your people to someone else Whether you're in real estate or any relationship-driven business, this one will change the way you write every email from here on out. #MarketingSummerCamp #EmailMarketing #RealEstateMarketing #SmallBusinessMarketing #ContentStrategy
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28:48
Day 5 - Marketing Summer Camp 2026
Marketing Summer Camp: Session 5 — Marketing Lessons From the Pros Welcome back to Week 3 of Marketing Summer Camp! 🍕 We're in the home stretch, and today's session is one of my favorites. We're stepping outside our own industries to see what the best marketers in the world are doing right now — and pulling out the lessons we can actually use, without their billion-dollar budgets. The big idea today: it's not enough to be better, you have to be different. From a 66-year-old pizza company to a petroleum jelly brand that's over 150 years old, every example proves it's never too late to change your story. In this session, you'll learn: ✅ How Domino's leaned into "the suck" and turned brutal customer feedback into a 10,000% growth story ✅ Why Burger King ditched AI trends to hire humans focused purely on the customer experience ✅ How a clothing brand grew revenue by refusing to retouch a single photo ✅ Vaseline's genius move: asking their customers to write the marketing for them ✅ Why Heinz solved a 75-year-old "unsolvable" problem — and had fun doing it ✅ The one-coffee popup shop that got 32,000 followers in a single day with zero budget The common thread through all of it: read the room, it's never too late, build with community, and don't take yourselves too seriously. #MarketingSummerCamp #MarketingLessons #BrandStrategy #RealEstateMarketing #SmallBusinessMarketing
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24:34
Day 6 - Marketing Summer Camp 2026
Marketing Summer Camp: Session 6 — The Candyland Chart Welcome back to Session 6 of Marketing Summer Camp! 🍭 This is one of my favorite topics, and I promise it's the cheapest, fastest, easiest thing you'll do all summer to improve your marketing. Today's big idea comes from a marketing mountain climb in Morocco and a Donald Miller quote that changed how I think about this business: never play the hero, always play the guide. Your customers don't need to see how amazing you are — they need someone who says "step here, step here, not there." In this session, you'll learn: ✅ Why the Candyland board game is the perfect metaphor for your customer's journey ✅ How to map out every single step of working with you using nothing but sticky notes ✅ Why showing your role in each step means fewer clients asking "wait, what do you actually get paid for?" ✅ How this one exercise gives you a well-prepared client and a story for every step of your process ✅ Real examples of "Candyland charts" in action from real estate marketing Whether you're in real estate, lending, education, or any business with a complex customer journey, this is homework you can do today and use forever. #MarketingSummerCamp #CustomerJourney #RealEstateMarketing #SmallBusinessMarketing #ContentStrategy
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34:55
Day 7 - Marketing Summer Camp 2026
Marketing Summer Camp: Session 7 — Social Media Trends Welcome back for Session 7 of Marketing Summer Camp! We're in the final week, and today's topic is a big one: social media trends. But not the way you think — following trends doesn't mean looking like everybody else. It means showing up as yourself in a way the algorithm loves. I'm breaking down 7 real social media trends that matter right now — no fluff, no chasing what's already been done 8,000 times, just the things that actually get you seen, remembered, and understood. In this session, you'll learn: ✅ Why short vertical video (under 30 seconds) is winning across every platform right now ✅ Why raw and unedited consistently beats polished and produced ✅ How to become "hyper local" so you show up when your exact audience is searching ✅ Using AI as an assistant, not a replacement — the "draft, don't write" rule ✅ Why consistency will always beat chasing a viral moment ✅ How to think like a search engine (yes, your bio and captions matter more than ever) ✅ Why reputation and testimonials outweigh your brand, logo, or awards every time Whether you're in real estate or any relationship-driven business, this is the episode to actually act on, not just watch. #MarketingSummerCamp #SocialMediaTips #RealEstateMarketing #ContentStrategy #SmallBusinessMarketing
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29:17
Day 8 - Marketing Summer Camp 2026
Marketing Summer Camp: Session 8 — The Most Important Ingredient (Finale!) We made it! 🎉 Four weeks, eight sessions, and today we're closing out Marketing Summer Camp with the ingredient that ties everything together: curiosity. We've covered storytelling, habits, database marketing, the Candyland chart, emailing with purpose, and social media trends. But this last one might be the most important lesson of the whole summer. In this session, you'll learn: ✅ The "Wonder Process" — the 4-step recipe behind every great story (yes, even The Wizard of Oz) and how it applies to your business ✅ Why your brain defaults to either assumption or enthusiasm when facing change — and how to choose the second one ✅ The power of two simple words, "I wonder" and "what if," backed by real Harvard Business Review research ✅ Why being a "tourist" (asking questions, expecting to make mistakes) beats trying to always be the expert ✅ The Stone Soup story and what it teaches us about collaboration ✅ A surprising study comparing startups, grant applications, and terrorist attempts that reveals why failing faster (not just trying harder) is the real key to success Whether you're in real estate, sales, or leading a team, this session is the perfect send-off: choose curiosity over certainty, and movement over staying put. #MarketingSummerCamp #Curiosity #RealEstateMarketing #SmallBusinessMarketing #MarketingStrategy
RE/MAX Tools
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00:13
Announcing Skyview!
Skyview, AI built specifically for REMAX! No new login or url! Just a smarter experience!! Heather H Holliday, Your Social Marketing Nut is well-versed in all REMAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by BoldTrail, YouTube, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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05:03
Welcome to the REMAX Agent Resource Portal! 🚀
Hey everyone! In this video, I’m excited to introduce you to the REMAX Agent Resource Portal, where you can find all the essential tools and resources you need as a REMAX agent, including logos, social shareables, and national housing reports. I encourage you to explore the homepage for the latest news, marketing materials, and upcoming events tailored for agents and brokers. If you're new, be sure to check out the dedicated section for new agents, which has everything you could possibly need to get started. Remember to log in with your REMAX credentials and take some time each week to familiarize yourself with the resources available. Let's make the most of these tools together! Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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04:57
Maximizing Your REMAX Experience Join These Essential Facebook Groups! 🚀
Hey everyone! In this video, I shared some fantastic Facebook groups that you can join to enhance your REMAX experience, including corporate groups like We Are REMAX and agent-focused groups such as REMAX Commercial and REMAX Media Moguls. I also highlighted two peer-to-peer groups that I manage: the Remax Creative Group, which focuses on marketing collaboration, and the Remax Tech and Tools group, aimed at sharing system and tool insights. If you decide to join these groups, please make sure to answer all the membership questions to help us manage the community effectively. I hope you find these resources helpful and look forward to seeing you in the groups! Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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05:27
REMAX URL Shortener Track, Customize, and Share Links
Inside your MAXCENTER account, there is a powerful URL shortener tool that allows you to track, customize, and share links. I will show you how to create short links, customize them, and get QR codes and stats. This tool is great for sharing links and it's branded, making it even better. I will also explain the importance of mobile-friendly links and how to use the URL shortener for various purposes. No action is requested from the viewers, but I encourage you to explore and have fun with the remax URL shortener. Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. kvCORE Master Course: https://socialmarketingnut.thrivecart.com/kvcore-master-course/ Social Marketing Club: https://socialmarketingnut.thrivecart.com/social-marketing-club/ Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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12:12
REMAX Hustle Commercials
Create your own branded REMAX Commercials using the remaxhustle.com toolbox! Reels, Stories, Shorts & YouTube videos! remaxhustle.com Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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08:56
Scheduling REMAX Commercial Reels in Meta
Scheduling REMAX Commercial Reels in Meta in 5 Easy Steps! Reels are getting a ton of exposure, did you know that you can make custom RE/MAX Commercials in Reels / Story format? Yes, you can! You can download all of them and then using Meta, can pre-schedule them allowing you to use your time wisely! Here are the 5 easy steps: Head over to remaxhustle.com - Click on Create your Commercials and add in your information & headshot! Choose "Select ALL" then "Create Videos" You will see the videos being made - Takes about a minute but then you will see ALL of the videos & different formats. I personally go to each video and Right click on video and "Save Video as" so I can easily save it into a Folder on my computer for easy organizing. I have a Commercials folder specifically for Story-Reels format which makes them easier to find later. Login to Meta Business Suite (where you can schedule content for your Facebook Page and Instagram) Click the Create "Reel" on the Top. This will walk you thru uploading the video and some fun editing such as choosing the thumbnail frame, adding Audio and even inviting a Collaborator (this options gives you more exposure)! If your office has an active Social account, add your office so your reel also goes to their account when they accept it! Once you have your video & description done you are ready to go ahead and Post it - Or schedule it into the future! We love prescheduling content like this! It allows us to free up our daily activities and not have to worry about "what can I post today". Go ahead and get yourself organized with a Content Calendar! Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/ Twitter: https://www.instagram.com/h3socialnut
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01:00
RE MAX + Photofy Explainer Video
Why should you join the RE/MAX | Photofy Subscription?
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05:26
My Top 5 R4 Tips & Advice
My Top Tips for R4!! Bring lots of business cards - write notes on the back of cards you get so you remember that conversation. When you get home - Send a video email - or email, as well as a personal note card to those agents referencing your conversation. I actually hang my cards on a board in my office and they are first for my referrals for their area. I know a lot of agents actually make a referral spreadsheet from the business cards they collect from the events they go to. Network - Network - Network - Go off by yourself and step out of your comfort zone to meet and have meaningful conversations with as many agents as you can! My first 5 years, I went to R4 solo and I was forced to sit with people I didn't know and network which was way out of my comfort zone but I can say I made incredible relationships because of this and when my agents started joining me, I let them know we would do dinner or something one night but other than that they would see me around because I see them all the time and this was my week to network with others. If it is your first R4 - Go to the New to R4 session and make sure to check out the Global exchange - it is pretty neat meeting agents from around the world - NOTE, be cautious of the drinks that are offered - they will get you drunk! hahahaha Speaking of drinks - keep it moderate, no one wants to be the agent that pukes or passes out at the end of the night. LOL Bring comfortable shoes, lip balm & lotion! I wear tennis shoes or flip flops. 20k steps a day is NO joke! Bring lip balm & lotion and I always buy the hydrating water (lots of them) - Vegas is super dry and these are your friends (but my hair LOVES Vegas) LOL I use a small cute backpack so I can bring a light sweater & power banks throughout the day, put your phone on power save mode to conserve your battery. Drink LOTS of water, water is your friend. The dry weather makes it super easy to get dehydrated! If your bringing swag - make it memorable, try to tie it into your location, make it lasting and make it small - it really stinks carrying crap around all week, walking 20k steps DAILY! Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/ Twitter: https://www.instagram.com/h3socialnut
Real Estate Marketing: Your Masterclass ...
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01:10:41
🔥 Ignite2026: Annual Real Estate Business Planning Event 🔥
🚀 Ready to make 2026 your BEST year yet? Join us for Ignite2026 – a powerful business planning event just for real estate pros. We’ll map out your vision, nail down your numbers, and build a daily plan that fuels success. 👉 Don’t wait—secure your spot today and let’s ignite your future!
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37:14
Google Forms Mastery: Boost Your Real Estate Business
Unlock the power of Google Forms to enhance your real estate operations in our dynamic workshop, "Google Forms Mastery: Boost Your Real Estate Business." This course is tailored for real estate professionals seeking efficient solutions for their daily tasks. Here's what you'll learn: Form Design Essentials: Create visually appealing and functional forms that cater specifically to real estate needs. Data Collection Techniques: Gather crucial information from clients, such as contact details, property preferences, and feedback, all in one place. Automation and Integration: Automate data entry and integrate forms with your CRM systems to streamline workflows and reduce manual errors. Response Analysis: Utilize built-in tools to analyze responses for better decision-making and improved client relations. Practical Applications: Apply your new skills in real-world scenarios, from organizing open houses to managing property inquiries and client follow-ups. Join us and transform how you manage information, communicate with clients, and make data-driven decisions in your real estate business with Google Forms!
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32:09
Using ChatGPT for your real estate business
Tired of content creation hangovers? Let ChatGPT write your real estate marketing goldmine! No more writer's block or late-night social media scrambles! In this video, we'll unleash the power of ChatGPT, the AI-powered text generator, to supercharge your real estate marketing and content creation. Get ready to discover: Content Creation on Autopilot: Craft captivating property descriptions, engaging blog posts, and social media magic in minutes. Lead Magnet Machine: Generate irresistible quizzes, ebooks, and landing page copy that turn browsers into buyers. AI-Powered Email Alchemy: Write personalized email campaigns that spark conversations and nurture leads. Personalized Property Pitches: Let ChatGPT tailor your listing descriptions to each buyer's unique desires. Say Goodbye to Writer's Block: Unlock a wealth of creative ideas for blog posts, video scripts, and even social media captions. This video is for you if: You're drowning in content creation deadlines. You struggle to find the right words to showcase your listings. You crave time-saving tools to boost your marketing efficiency. You're curious about the power of AI in real estate. So grab your coffee, ditch the writer's block, and get ready to: Write marketing materials that sing with ChatGPT's AI magic. Free up your time for what matters most - building relationships and closing deals. Become an AI-powered content creation mastermind. Hit that like button, subscribe, and ring the notification bell for more real estate tech hacks! Let's build your real estate empire, one AI-powered sentence at a time!
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33:47
Stop being a Secret Agent!!! Tips to enhance your digital footprint!
Stop being a Secret Agent!!! Tips to enhance your digital footprint! Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/ Twitter: https://www.instagram.com/h3socialnut
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33:59
Attract - Engage - Convert with your website!
Attract Engage & Convert with your website! You have a website - NOW WHAT? In this webinar we will give you plenty of tips for driving traffic to your website and other ways to use your website as a source of information, stay on brand to generate higher converting leads! Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
Canva Quick Tips
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05:38
CANVA - Basics for real estate professionals - Let's get designing!
Just getting started with Canva? Let’s review your dashboard and get creative using a template! Did you know Canva has a free version? In this video we will go over your main dashboad, your brand kits, fonts and get started using a template Canva already has pre-made and add our logo and change the font to make it our own creation for social media! Read full article here: https://www.socialmarketingnut.com/post/canva-basics Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/ Twitter: https://www.instagram.com/h3socialnut
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04:58
Creating Multiple forms of Content from one question
Not sure what content to create? In this video, I will show you how you can create multiple forms of content from ONE question! This gives you content for social, your website and your email newsletters! Stop overthinking your content and answer the questions you receive every single day! This is evergreen content that you can reuse year after year! Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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23:52
Using canva for your real estate business
Join Heather as she reviews using Canva for your real estate business! We will cover Free vs Pro Setting up your Brand Kit Searching and using templates - Jump in and start designing! We will do a designs from templates, create seasonal videos with audio and so much more! Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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01:08:50
Canva Basics Setting up templates for listings / social
Let's dive into Canva! Review of Free vs Pro, Brand Assets and then dive into creating templates for your listings and social! You will get a sneak peek into Heather's Canva as well as Bri's to see how we use Canva for our social designs!
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03:23
Create Faceless Reels inside of Canva for local weekend events!
Hey everyone! Have you considered promoting weekend events through faceless reels? I found a great way to create engaging content using Canva for Instagram reels & stories. In this video I will show you how to customize videos for different events and schedule them for posting. Check it out for some creative event promotion ideas! Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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04:55
Canva - Create multiple content for my Monthly Market Snapshot Reports
Create multiple content for my Monthly Market Snapshot Reports! In this video you will see how I create a Graphic, YT video and a reel from the same data each month for Market Snapshot reports. These are used for social media posts, website Blogs as well as added to our monthly newsletters! Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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04:38
Canva - Repurposing Content by resizing into a different format
Canva - Repurposing Content by resizing into a different format In this video I am going to show you how I take my Home Maintenance graphics and resize into Reels. By making a few adjustments, I now have 40 Reels made from content I already had! For more tips, visit my blog https://www.socialmarketingnut.com/blog Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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06:55
Create custom video header for your website inside Canva
I demonstrate how to create a personalized video header for our Bold Trail website using Canva. I guide you through selecting the right video size, adding elements like Coastal Christmas, and editing the video for optimal display. Remember to upload the video to YouTube and integrate it into our website using MaxTech. No audio is needed for the header. Let's enhance our website with a unique video header together! Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by BoldTrail Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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02:50
Embed a Canva Design into your website (Books)
In this video, I will show you how I embed a presentation right inside my website. This is a live document so as I make changes to the presentation inside Canva, it automatically updates on my website! Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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01:28
Share Designs in Canva using the Template Link
Sharing is Caring! Especially when it comes to Canva! Canva makes it SO easy to share a design but more times than not, I see people sharing their design vs sharing the "Template". When this happens it becomes a LIVE design for everyone that has access and someone would have to know they have to make a copy of their design or it will change it for the original owner. BUT if you share using the "Template Link" it literally makes a copy of your design and adds it into someone else's account! The sky is the limit once you share this way! Check out all the designs in Etsy that are literally Canva Template Links! Say WHAT? Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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10:05
Canva Video Editing Features | Video Editing Hacks with Canva
Looking for an easy video editing solution? In my latest video, I share tips and ideas on how to use Canva to create stunning videos quickly and easily for real estate professionals. In this video, I show you the various features of Canva that you can use to create engaging videos for your real estate business. You'll learn how to record directly in Canva, upload videos, add text and graphics, adjust the timing of on-screen elements, and incorporate images over videos to make them stand out. By using Canva, you can save time on video editing, whether you're creating short-form social media videos or longer-form content for your website or YouTube Channel. With the intuitive and user-friendly interface, you'll be able to create professional-looking videos in no time, without the need for specialized editing software or technical expertise. If you're a real estate agent looking to create eye-catching videos to promote your business, be sure to watch this tutorial and learn how to harness the power of Canva for your video creation needs. Are you active on Canva? Like and comment below! Don’t forget to download our free Canva checklist here: https://katielance.com/canva 📹 WANT MORE VIDEOS? WATCH HERE: Canva Do’s and Don’ts: https://youtu.be/hvpS64qPpeY Hidden Canva Hacks for Real Estate Agents: https://youtu.be/YKQ9CztQxSI Canva for Instagram: https://youtu.be/MzzJycYZpdY The Best Canva Templates: https://youtu.be/bBWWFZoiYHY ⏰ TIMECODES: Intro - 0:00 Adding and Trimming Video - 00:24 Adding Text - 03:50 Adding Elements and Photos - 07:04 Additional Info: 09:18 👀 Download our FREE Canva Checklist: https://katielance.com/canva 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/ #CanvaTutorial
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11:08
How to Use ChatGPT for Real Estate
Wondering how to maximize ChatGPT for real estate? In my latest video, I share 5 compelling ways that real estate agents can use ChatGPT to revolutionize their business! In this video, I reveal how ChatGPT can help you write specific copy for social media posts, write or re-write MLS descriptions for your new listing, craft engaging email newsletters for your database and/or LinkedIn, create compelling YouTube descriptions, and even write an article or blog that you can submit to your local media. With ChatGPT's state-of-the-art language generation capabilities, you'll be able to effortlessly create high-quality, SEO-optimized content that resonates with your audience and drives more sales. Whether you're a seasoned real estate agent looking to take your business to the next level, or a new agent just starting out, these tips will help you improve your marketing game and grow your business like never before. Are you using ChatGPT? Like and comment below and don’t forget to download our new free ChatGPT checklist: http://katielance.com/chatgpt 📹 WANT MORE VIDEOS? WATCH HERE: 8 ChatGPT Prompts for Real Estate: https://youtu.be/NfER5pkGcio 5 Ways to Use ChatGPT for Real Estate Listings: https://youtu.be/AE3S2FO0Umc ChatGPT for LinkedIn: https://youtu.be/42NmcUu4ACY ChatGPT Content Ideas: https://youtu.be/B3-2IekcoCU How to Repurpose Content: https://youtu.be/klfytI9woYM Hidden Canva Hacks for Real Estate Agents: https://youtu.be/YKQ9CztQxSI ⏱️ TIMECODES: 00:00 - Intro 01:00 - ChatGPT won't replace you 01:37 - Write copy for social media 04:22 - Write MLS description 05:41 - Write email newsletters 07:24 - Write an article 08:44 - Write YouTube descriptions 👀 Download our FREE ChatGPT Checklist: http://katielance.com/chatgpt 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/ #ChatGPT #RealtorMarketing #AI
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09:44
How to Write Better Instagram Captions
Wondering why you aren’t getting more traction on Instagram? It could be your captions! In this video, you'll learn how to write better Instagram captions. I share three big tips to help you write better captions that will engage your audience and help you sell more properties! Tip # 1: Have a hook An opening "hook" is crucial when writing an Instagram Reel caption because it is the first thing that catches the viewer's attention and makes them stop scrolling. It should be intriguing and draw them in, making them want to watch the reel and read the rest of the caption. A strong opening hook can be the difference between a viewer ignoring your reel or engaging with it. Tip # 2: Use Storytelling One of the best ways to engage your audience and help them connect with a property is by using storytelling in your captions. Share personal anecdotes about the current owner's experience living in the property or how the property has been transformed over time. Additionally, use language that evokes emotions such as feeling at home, perfect for a growing family, etc. This helps potential buyers imagine themselves living in the property and how it could make them feel. Tip # 3: Use a Call to Action and Hashtags Once you've written an engaging caption, be sure to include a call to action, such as encouraging potential buyers to schedule a showing or visit the property's website. This will help you convert your Instagram followers into leads. Additionally, using relevant hashtags in your captions can help expand the reach of your post and make it easier for potential buyers to find the property. Are you on Instagram? Drop your handle below! 📹 WANT MORE VIDEOS? WATCH HERE: Do’s and Don’ts for Instagram Reels: https://youtu.be/YKojiG9LJQo What to Post to Instagram: https://youtu.be/BC41u5DmOf4 Batching Video Content: https://youtu.be/_YS37Y1M4YM Best Social Media Scheduling Tools: https://youtu.be/FKbX7nuWWFY 👀 Download our FREE Instaguide: http://katielance.com/instaguide ⏰ TIMECODES: 00:24 - Have a hook 02:28 - Tell a story 05:00 - Add a call-to-action 07:00 - Optimize your hashtags 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/
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05:51
Social Media Advice for Real Estate Agents (2023 Edition)
In 2023, it's more important than ever for real estate professionals to have a strong online presence. Social media platforms like Facebook, Instagram, LinkedIn, YouTube and TikTok are great ways to connect with potential clients and showcase your listings. But building a successful online presence is about more than just posting pretty pictures of houses. It's about creating meaningful relationships and building trust with your audience. In this video I share valuable social media advice for real estate agents in 2023: 1. Relationships are king. Whether it's with potential clients, other industry professionals, or even just your online followers, building strong relationships is key to success in the real estate industry. 2. Content is queen. By creating valuable, informative content that addresses the needs and interests of your target audience, you can establish yourself as an industry expert and build trust with potential clients. 3. Be intentional and have a plan. To be truly effective, you need to have a plan in place for how you will promote and distribute your content. At the end of the day, having a strong online presence is crucial for real estate professionals in 2023. By creating valuable content, promoting it effectively, and building relationships, you can set yourself apart from the competition and establish yourself as an industry expert. ⏱ TIME STAMPS: 00:00 - Intro 00:27 - Tip 1: Relationships are king 01:47 - Tip 2: Content is queen 03:13 - Tip 3: Be intentional What are your biggest challenges with social media? Like/comment below! 📹 WANT MORE VIDEOS? WATCH HERE: Best Social Media Scheduling Tools: https://youtu.be/FKbX7nuWWFY 2023 Social Media Predictions: https://youtu.be/l0b4e1zzP3I Mindful Marketing: https://youtu.be/MmKnqFdx1TY 👀 Download our FREE Content Grid: http://katielance.com/contentgrid 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/
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07:13
What to Post to Instagram in 2023
Wondering what to post to Instagram in 2023? In this video, I share five content ideas for Instagram for real estate professionals. 1. Virtual tours: Create virtual tours of properties using 360-degree photography or video walkthroughs to give potential buyers a detailed look at the property without ever having to leave their home. 2. Neighborhood guides: Create a series of posts that highlight the best features of the neighborhoods where you list properties. This can include information on local schools, restaurants, parks, and other amenities. 3. Testimonials: Share positive reviews and testimonials from satisfied clients to build trust and credibility with potential buyers. 4. Before-and-after transformations: Share before-and-after photos of properties you've sold to showcase your ability to add value to a property and help potential buyers envision the potential of a property they're considering. 5. Industry news and trends: Share relevant news and trends from the real estate industry to position yourself as a knowledgeable and informed agent. This can include articles on housing market trends, new construction developments, and other industry-related topics. 📹 WANT MORE VIDEOS? WATCH HERE: Canva Templates: https://youtu.be/Is1gP_UiiYc Batching Video Content: https://youtu.be/_YS37Y1M4YM Best Social Media Scheduling Tools: https://youtu.be/FKbX7nuWWFY 👀 Download our FREE Instaguide: http://katielance.com/instaguide ⏰ TIMECODES: 00:21 - Virtual tours 01:09 - Neighborhood guides 02:09 - Testimonials 03:52 - Before and after 05:12 - Industry news and trends 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/
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08:32
What Should You Use to Schedule Your Social Media Posts?
Have you ever wondered what you should use to schedule your social media posts? In my latest video, I share three of my favorite tools for scheduling, how to schedule social media posts, how to schedule posts for Instagram, and more! Three of my favorite tools are: 1. Later.com 2. HootSuite 3. Meta Business Suite Make sure to watch the video to see exactly how I use each of these tools! Which scheduling tool is your favorite? Comment below! 📹 WANT MORE VIDEOS? WATCH HERE: Time Blocking Tips: https://www.youtube.com/watch?v=fJu-fYPGTc0&t=34s Social Media Do's and Don'ts: https://www.youtube.com/watch?v=HhX_NYr4vQI&t=8s Facebook Do's and Don'ts: https://www.youtube.com/watch?v=Da-TAjfUaq8&t=60s Celebrating our 10-year Business Anniversary: https://youtu.be/BQC94qoGiNA How I Started the #GetSocialSmart Academy: https://youtu.be/2cQwrgmu62g How I Started Public Speaking: https://youtu.be/VoVOJrxQTBo ⏰ TIMECODES: 0:00 - Intro 0:36 - Later.com 3:00 - Hootsuite 5:01 - Meta Business Suite 👀 Check out our FREE resource library: http://katielance.com/freebies 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/
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09:39
YouTube Do's and Don'ts for Real Estate Agents
Be sure to follow these YouTube Do's and Don'ts for Real Estate Agents! Struggling with getting traction on YouTube? Here are some of the biggest do’s and don’ts for real estate agents when it comes to getting more views, subscribers and business from YouTube! Do’s: Be consistent Be patient Be your own best promoter Don’ts: Don’t forget how important the title and description are Don’t set it and forget it Don’t expect results right away Do you have a YouTube channel? Like and comment below and drop a link to your channel! 📹 WANT MORE VIDEOS? WATCH HERE: How to Batch Video Content: https://youtu.be/_YS37Y1M4YM Time Blocking Tips for Social Media: https://youtu.be/fJu-fYPGTc0 ⏰ TIMECODES: 0:00 - Intro 0:43 - Be consistent 01:51 - Be patient 02:59 - Be your own promoter 05:32 - YouTube title and description 06:41 - Don't set it and forget it 07:41 - Don't expect results right away 👀 Check out our FREE YouTube Workbook: katielance.com/youtubeworkbook 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: #GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance #GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/
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08:44
How to Batch Videos Like a Boss! Tips to Stay Consistent
Do you batch create your content? One of the easiest ways to get more efficient with content creation is to spend time batching your content. If you aren't familiar with how to batch or what it is, I cover this in my latest video! Here are three simple tips for batching content for real estate agents: Tip 1: Schedule time once a month If it's not on your calendar it's probably not going to happen. Pick a day once a month where you can set aside to 2-4 hours where you able to batch create a number of videos all in one sitting. Tip 2: Plan ahead Think ahead by planning out 3, 6 or even 12 months worth of content. Look at your life is content. Think about all the questions and topics to come up as you work with clients. Make a list of as many topics as you can think about related to your Market, buying and selling real estate, questions you may get asked about relocating or investing, staging, moving and so much more. Once you have your content calendar laid out, it's much easier to batch record at your content because you already have your topics selected ahead of time. Ideally if you want to record evergreen or Timeless content this way you can repost your videos at a later date and repurpose them. Tip 3: Have a repeatable routine When it comes to your setup, have a place in your home or office that you can easily record. This way you aren't reinventing the wheel each time you want to record. Also, have a repeatable routine when it comes to the format of your videos. This makes it easier to create a lot of content all in one sitting. Timecodes: 0:00 - Intro 01:22 - Schedule Time 02:59 - Plan Ahead 05:42 - Have a Repeatable Routine Do you batch? Let me know in the comments below! 📹 WANT MORE SOCIAL MEDIA STRATEGY VIDEOS? WATCH HERE: How to Time-Block Your Social Media: https://youtu.be/icRiY6wS2MA Social Media Strategy 2022: https://youtu.be/ovbNghQGf6w Social Media Do’s and Don’ts 2022: https://youtu.be/HhX_NYr4vQI 👀 Check out our FREE YouTube Workbook: katielance.com/youtubeworkbook 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: #GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance #GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/
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07:57
How to Repurpose Content for Social Media
Have you ever wondered how you can repurpose one piece of content into multiple pieces of content? I am a big believer that content you create should be repurposed and repackaged. Not “spray and pray”, but repackaged and repurposed over the course of different platforms. In this video, I share 3 easy tips and ideas for repurposing content for Real Estate professionals. Tip 1: Long-form to short-form video If you're creating longer form video that is educational or informative this is ideal to repurpose! For example, you may create a long 5 to 10-minute video with home buyer tips that could easily get edited into multiple short clips or videos you post to Instagram Reels or TikTok. Tip 2: Transcribe videos into text Getting your videos transcribed is also an easy way to convert your video into text. You can put that text on a block, use it in your YouTube descriptions or even in your email newsletters. Tip 3: Create multiple graphics I love using Canva to create multiple Graphics using the wording that you used in your video. Some people relate more to video and others graphics and this is a simple way to repurpose your content. As a bonus tip: don't forget that any live video you record like Instagram live or Facebook live can be downloaded and repurposed and reposted on other platforms. If you have a podcast you can also take the audio out of a video and repurpose it over on your podcast. The options are endless! 📹 WANT MORE SOCIAL MEDIA STRATEGY VIDEOS? WATCH HERE: How to Time-Block Your Social Media: https://youtu.be/icRiY6wS2MA Social Media Strategy 2022: https://youtu.be/ovbNghQGf6w Social Media Do’s and Don’ts 2022: https://youtu.be/HhX_NYr4vQI 👀 Check out our Get Social Smart Academy: http://katielance.com/academy Chapters: 0:00 - Intro 01:19 - Long-form to short-form video 03:26 - Transcribe videos into text 04:16 - Create multiple graphics 05:35 - BONUS 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: #GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance #GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/
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10:01
How to Use Canva to Create Killer Instagram Graphics | Canva Tips and Tricks for Instagram
👉🏻 Click here for a FREE Canva Checklist: http://katielance.com/canva Canva and Instagram are like peanut butter and jelly! It is so easy to use Canva to create Instagram graphics quickly and easily - especially if you are in real estate! Tip # 1: Choose 2-3 Fonts Keep it simple with fonts. Pick two or three that you use for your graphics. This helps you stay consistent with your look and feel. Tip # 2: Stay Consistent with Your Brand One of the easiest ways to stay consistent with your branding is with your brand colors, fonts and logos. If you have the Canva Pro account you can add your Brand Kit to make designing even easier. Tip # 3: Less is More Remember - not everything needs to be on a graphic for Instagram. Your contact info, listing details and other information can be in the caption. Keep your graphics clean with minimal text. Tip # 4: Use Templates No need to reinvent the wheel - you don’t have to create graphics from scratch. Use templates for your real estate listing graphics, open houses, community posts and more on Canva. Tip # 5: Use Animate Feature Easily turn static graphics into videos by using the ‘animate’ feature. This is super easy to do and since videos are getting a lot of traction on Instagram - this is a simple way to start posting video content regularly without getting on camera. 📹 WANT MORE CANVA STRATEGY? WATCH HERE: Canva Templates for Real Estate Agents: https://youtu.be/bBWWFZoiYHY Canva Tutorial for Beginners: https://youtu.be/XXjpzCu4Rvs Canva Do’s and Don’ts in 2022: https://youtu.be/hvpS64qPpeY Canva Templates Every Real Estate Agent Should Use: https://youtu.be/Is1gP_UiiYc Canva Tips for Real Estate Agents: https://youtu.be/GxOfYtpHCd0 👉🏻 Click here for a FREE Canva Checklist: http://katielance.com/canva 👉🏻 CONNECT WITH KATIE: INSTAGRAM: http://instagram.com/katielance FACEBOOK BIZ PAGE: http://facebook.com/katielanceconsulting TWITTER: http://twitter.com/katielance LINKEDIN: http://linkedin/in/katielance SUBSCRIBE ON YOUTUBE: http://youtube.com/katielanceconsulting 👉🏻 ADDITIONAL RESOURCES: #GETSOCIALSMART ACADEMY: http://katielance.com/academy FREE RESOURCE LIBRARY: http://katielance.com/freebies BOOK KATIE FOR SPEAKING: http://katielance.com/speaking AMAZON STORE: https://www.amazon.com/shop/katielance #GETSOCIALSMART BOOK: https://www.amazon.com/GetSocialSmart-Hone-Social-Media-Strategy/dp/1541273311/
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01:32:04
Compass' Stance on Private Exclusives, a National MLS, & More | Today with Jared James Ep 149
On this episode, I sat down with Compass' President of Growth, Rory Golod, to get his thoughts on private exclusives, a national MLS, NAR's role moving forward, and so much more! Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usage of the tools you provide, check out StackWrap now by going to www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, and brokerages. We can’t wait to have you in our community! 00:00:00-00:00:59 Welcome from Compass HQ and Introducing Rory Golod 00:00:59-00:02:47 Nonstop Travel, Young Kids, and Why Rory Loves Being on the Road 00:02:47-00:05:08 Dinners with Agents, a Cybertruck Ride, and Hunting for Hotel Gyms 00:05:08-00:06:45 Jared on Being an Introvert and How Introverts Recharge 00:06:45-00:08:18 Flying In Same Day and Always Having a Backup Flight 00:08:18-00:12:07 Compass in the News and Staying Hyperfocused Through the Noise 00:12:07-00:16:02 The NWMLS Settlement and Why Coming Soons Are a Win for Seattle 00:16:02-00:19:05 Is "Seller Choice" Just What's Good for Compass? 00:19:05-00:21:05 MLSs as Competitors Telling Competitors How to Compete 00:21:05-00:22:27 Ad 00:22:27-00:26:41 Listing Agent Contact Info on Zillow with Equal Prominence 00:26:41-00:29:50 Will Dual Agency Be the Next Battle? Portals Don't Sell Homes 00:29:50-00:31:00 Disclosures and the Listing Agent Bait and Switch 00:31:00-00:33:58 Connecticut's Private Exclusive Rule and Trusting Sellers to Decide 00:33:58-00:36:27 Maximum Exposure vs. Pre-Marketing as a Pricing Tool 00:36:27-00:37:01 Private Exclusives Are Not Off-Market Listings 00:37:01-00:38:54 Ad 00:38:54-00:41:34 Where Rory Was When the NWMLS Ruling Came Down 00:41:34-00:44:01 Compass's Legal Team and the "Drip on a Rock" Approach 00:44:01-00:47:20 The Zillow Tax Study: Why Zillow Listings Sold for 1.3% Less 00:47:20-00:51:00 Days on Market, Price Drops, and the Psychology of Portal Design 00:51:00-00:52:27 MLS or Zillow: Where Homes Actually Get Sold 00:52:27-00:56:33 Why Compass Is Backing the American Real Estate Association 00:56:33-00:58:12 Should There Be a National MLS? Ending Fines on Pre-Marketing 00:58:12-01:01:18 CRMLS "Verbal" Reporting and Creating MLS Competition 01:01:18-01:03:09 Heading to Three Brands? Why Boutiques Will Still Thrive 01:03:09-01:04:47 Ad 01:04:47-01:08:21 Same Technology, Different Brands: Will Everything Become Compass? 01:08:21-01:10:27 Technology Isn't the Differentiator: The Salesforce Comparison 01:10:27-01:13:02 Rolling Out the Platform to 60,000 Agents, Then Franchises in 2027 01:13:02-01:14:57 White Glove Training and Building the Platform in Six Months 01:14:57-01:17:50 Why Real Estate Tech Adoption Fails and How to Get It Right 01:17:50-01:19:17 AI Won't Replace Agents, It Frees Them Up 01:19:17-01:21:41 Protecting Real Estate Data from AI Companies 01:21:41-01:25:53 When AI Does It for Everyone, Nothing Stands Out 01:25:53-01:27:13 Rising Client Expectations and Agents as an Insurance Policy 01:27:13-01:29:02 Hand Delivering the Bid: Why Showing Up Still Wins 01:29:02-01:31:09 Real Life Experiences and the Value of Friction 01:31:09-01:32:04 Wrap Up
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01:24:54
Zillow's RESPA & RICO Charges Dropped...For Now & So Much More | Today with Jared James Ep. 148
On this episode, we talk about Zillow evading trouble...for now...having to lay off over 500 people and so many other important happenings in the Real Estate space the last few weeks. Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usage of the tools you provide, check out StackWrap now by going to www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, and brokerages. We can’t wait to have you in our community! Chapters: 00:00:00 Intro and Episode Overview 00:03:15 Hobie Hannah on Earning the Realtor Title 00:18:08 Ad 00:19:30 Fannie Mae and Freddie Mac Condo Mortgage Rules 00:26:24 Bed Bath & Beyond Deal Update 00:28:54 Zillow RESPA Lawsuit and 500 Employee Layoff 00:39:18 Compass Joins AREA to Compete with NAR 00:44:13 Ad 00:46:07 AREA's Member Benefits and Premium Model 00:54:31 The Netflix Trend and Real Estate Coaches 01:06:46 Ad 01:08:25 Australia Trip and Convention Season 01:14:01 Hobbies and the Hamilton Watch 01:15:13 Running, Cardio, and Mental Toughness 01:19:43 Ari and Ty Guest Appearance and Jokes 01:23:51 Outro
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01:28:04
Trump Refuses to Sign Housing Bill, NAR Angers its Members & More | Today with Jared James Ep. 147
On this episode, we cover seven massive real estate stories that could potentially change the future of the industry. Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usage of the tools you provide, check out StackWrap now by going to www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, and brokerages. We can’t wait to have you in our community! Chapters: 00:00:00 Welcome Back & Catching Up 00:02:45 The New Natural Hair Look 00:06:15 Cabo Resort and Boat Excursions 00:10:30 Luxury Watch Shopping Experience 00:16:15 The 10 Year Anniversary Travel Hack 00:19:40 Ad 00:21:02 Iran War Updates & Gas Prices 00:25:30 Renting vs Owning & Inflation 00:28:45 The Capital Gains Tax Debate 00:32:20 Unbelievable HOA Nightmares 00:36:10 21st Century Road to Housing Act 00:39:00 Political Stalemates & Voting IDs 00:42:15 NAR's Knowledge Gap Proposal 00:44:33 Ad 00:46:27 Policing the Realtor Brand 00:50:40 The Rise of the American Real Estate Association 00:54:15 Why MLSs Refuse to Snitch 00:57:30 States Banning Private Exclusive Listings 01:00:15 Seller Waivers & Consumer Choice 01:02:45 How AI is Killing Real Estate Portals 01:06:15 Bed Bath & Beyond Buys Fathom Holdings 01:08:45 The Necessity of End to End Tech Platforms 01:12:44 Ad 01:14:22 Voting to Release the Video Editing Training 01:16:30 World Cup Soccer & Disrespecting Players 01:19:15 US Soccer Predictions 01:21:40 Crashing a White Party in Cabo 01:24:20 Awkward Fan Photo Interactions 01:25:50 Getting Kicked Out of an Uber 01:27:10 Closing
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01:17:21
National MLS & The War for Scale with Max Kats | Today with Jared James Ep. 146
On this episode, I sat down with Max Kats to talk about the pending possibility of a national MLS, what the REAL acquisition of RE/MAX means overall and for independent brokerages, how much longer do agents have, ADHD and so much more. Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usage of the tools you provide, check out StackWrap now by going to www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, and brokerages. We can’t wait to have you in our community! Chapters: 00:00 Intro - The Pizza Debate: New Haven vs. New Jersey 04:12 REAL Acquires RE/MAX: Initial Reactions 09:45 The War of Scale in Real Estate 14:10 Private Exclusives and the Internal Listing Advantage 18:30 Private Equity and the Value of Consumer Data 23:30 Ad 24:52 What Consolidation Means for Independent Brokerages 28:15 Can Boutique Firms Compete with the Tech Stack? 33:50 The AI Revolution: Searching Beyond the Portals 37:23 Ad 39:01 The Rise of the National MLS 43:10 Is One National MLS Monopolistic or Efficient? 47:45 The Billionaire Tax and Economic Precedents 52:15 Why Incentives Matter: The Hollywood to NJ Move 57:23 Ad 59:17 Will Agents Survive the Future? 01:03:10 The Real Value of an Agent: Delivering the Baby 01:07:45 ADHD as a Business Superpower 01:12:20 Speed of Implementation vs. Perfect Branding 01:16:15 Social Media Training Announcement: May 13th 01:17:10 Outro
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01:36:04
Sheila Reddy on Optimizing Consumer Outcomes | Today with Jared James Ep. 145
On this episode, I sit down with the CEO of Mosaik to talk about how there needs to be more of a focus on optimizing our consumers' outcomes in real estate and so much more. Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usage of the tools you provide, check out StackWrap now by going to www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, and brokerages. We can’t wait to have you in our community! Chapters: 00:00 Intro 02:34 The "Vampire Age": Finding Your Peak Version 05:17 Why Social Media Distorts How We Age 08:42 Open Source Culture: Why the 90s are Back 10:26 Ad 11:49 The Modern Advisor: Beyond the Search Drip 14:56 The "You" in AI: Why Guidance Still Matters 18:23 Affirmative Platforms: How AI Confirms Your Bias 22:04 Mastering the Craft vs. Personal Branding 26:17 Don't Be Too Early: Comedian Wisdom for Realtors 30:42 Optimizing Outcomes vs. Just Closing Deals 33:49 Ad 35:28 Buyers Aren't Liars: Understanding the Emotion 39:14 Seeing Around Corners: The HOA Horror Story 43:56 Did You Make a Difference? The One-U Test 48:12 The 92% Stat: Why You Aren't the First Call 52:37 Life Cycles vs. Episodes: The Long Game 57:04 The Pizza Tracker: Why Transparency is Key 1:02:18 Why Transparency Reinforces Your Value 1:06:51 Stop Chasing Leads, Start Managing Portfolios 1:10:58 Ad 1:12:53 The Tech Founder's Hat: Solving Data Friction 1:18:24 Bending to the Consumer: Accessibility Rules 1:24:19 Final Advice: Scaling with the Right Tech 1:30:42 Client Life Cycle Infrastructure 1:35:06 Closing Thoughts
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01:22:28
Hoby Hanna on Hanna List, NAR and Seller Choice | Today with Jared James Ep. 144
On this episode, I sit down with the CEO of Howard Hanna, one of the largest real estate companies in the world. We discuss the future of the MLS, pre-market listings, NAR's role in the industry and so much more. Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usage of the tools you provide, check out StackWrap now by going to www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, and brokerages. We can’t wait to have you in our community! Chapters: 00:00 Intro: Parenting, Retirement, and Busy Schedules 02:14 Setting the Stage: The History of the MLS 05:32 Texting the Kids: The "Dad" Life Balance 08:21 Welcome Hobie Hanna: The Biggest Company You Don't Know 13:10 The Howard Hanna Story: From $35 to 70 Years of Legacy 18:45 Building the Ecosystem: Mortgage, Title, and Insurance 21:30 Scaling Through M&A: Becoming a Regional Powerhouse 23:51 Ad 25:15 Number One in Retention: Why Culture Matters 28:40 Industry Consolidation: Will There Only Be 2 to 4 Companies Left? 34:23 Ad 36:18 Survival Mode: The "Listing First" Philosophy 41:45 Monetizing the "Data Lake" with AI 45:10 One Team, One Dream: The Ancillary Advantage 49:32 The NAR Settlement: A "Punch in the Gut" 52:45 Frustrations with NAR Leadership and Arrogance 54:40 Ad 56:20 Controlling the Narrative: Moving Forward Post-Settlement 01:00:15 The Problem with the Current MLS Model 01:04:30 Taking Back Control: Distribution of Data 01:08:12 Introducing HannaList: The "Find It First" Strategy 01:13:45 Tech-Enabled Brokerage: Single Point of Entry 01:18:20 Innovation vs. Regulation: The Future of Exclusives 01:21:05 Final Thoughts: Looking Ahead to the Spring Market
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01:26:10
Portal Wars and Buffini's Take on Content Creators | Today with Jared James Ep. 143
On this episode we take a deep dive into social media, Brian Buffini's take on Realtors needing to be content creators and the never ending portal wars that seem to change every day. Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usage of the tools you provide, check out StackWrap now by going to www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, and brokerages. We can’t wait to have you in our community! Chapters: 00:00:00 Intro, Dog Grooming, and Efficiency 00:04:45 Personal Order and Buying Time Back 00:07:30 Real Estate Politics and Executive Meetings 00:17:30 Did Tom Ferry Ever Sell Real Estate? 00:19:16 Ad 00:20:38 Gary Vee vs Brian Buffini on Content 00:23:45 Are We Full-Time Content Creators? 00:28:15 Personal Content as the Glue for Business 00:33:00 The Dangers of Lazy AI Content 00:36:42 Ad 00:38:36 AI Avatars, Clones, and Sora 00:43:30 Frustrations with Self-Checkouts and Water Pressure 00:48:00 Making Money from Social and Affiliate Deals 00:52:45 Selling Site Space to Vendors 00:56:22 Ad 00:58:00 Portal Wars and the Pre-Market Illusion 01:02:15 The MLS Crisis and Innovation Rules 01:07:30 MLS Consolidation and Boutique Survival 01:12:45 Industry Muddied Waters and Leadership 01:15:30 New Training 01:24:15 Closing
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01:41:50
What Should a New Agent (or any agent) Do to be Successful | Today with Jared James Ep.142
On this episode, we break down the exact steps a new agent should take to guarantee success in real estate and even talk taxes, who's really greedy in real estate, and much more! Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usage of the tools you provide, check out StackWrap now by going to www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, and brokerages. We can’t wait to have you in our community! Chapters: 00:00:00 to 00:04:01 Intro 00:04:01 to 00:07:00 The Valentine’s Prank: The "Zen and the Art of Overthinking" Book 00:07:00 to 00:14:16 Setting the Trap: Enlisting the Waiter and Noah 00:14:16 to 00:17:17 The Reveal: Signing the Bestseller 00:17:17 to 00:18:40 Ad 00:18:40 to 00:23:35 Post-Prank Vibes: Relationship Trust and Confidence 00:23:35 to 00:25:49 Viral Awareness: Jared’s Rant on Over-Taxation 00:25:49 to 00:28:30 Florida Policy News: The Vote to Eliminate Primary Property Tax 00:28:30 to 00:35:39 Ownership vs. Taxes: Why You Don't Truly Own Your Home 00:35:39 to 00:43:00 Identifying Waste: Moving Beyond Political Prisms 00:43:00 to 00:47:35 Regional Policy Issues: The California Mileage Tax Proposal 00:47:35 to 00:49:29 Ad 00:49:29 to 00:52:34 Litigation Wave: The Current State of Real Estate Lawsuits 00:52:34 to 00:58:55 Attorney Greed: Why Litigation Stifles Industry Innovation 00:58:55 to 00:59:27 The New Agent Roadmap: Immediate Strategies for Growth 00:59:27 to 01:04:19 Boats Over Fishing: The Power of Infrastructure 01:04:19 to 01:07:29 Real-World Practice: The Benefits of Joining a Team 01:07:29 to 01:12:40 Building Presence: Leveraging Open Houses for Conversations 01:12:40 to 01:21:00 Becoming the Digital Mayor: Owning Your Market Through Brand 01:21:00 to 01:24:03 Strategic Outreach: Reaching Out to Every Single Contact 01:24:03 to 01:25:41 Ad 01:25:41 to 01:26:47 The Seasoned Agent’s Pivot: Returning to the Foundation 01:26:47 to 01:34:37 GEO Authority: Why AI Findability is the New SEO 01:34:37 to 01:41:17 Preparing for Events: Writing the Next Chapter 01:41:17 to 01:41:50 Outro
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01:17:05
Trips, Awards, and Did Real Estate Search Just Change Forever? | Today with Jared James Ep. 141
On this episode, we talk about why having trips to look forward to is necessary, recent recognition in the Real Estate space, and whether real estate search just changed forever. Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usage of the tools you provide, check out StackWrap now by going to www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, and brokerages. We can’t wait to have you in our community! Chapters: 00:00:00 to 00:04:30 Intro: Studio Heat and Style Debates 00:04:30 to 00:09:00 Addiction vs. Discipline: The Starbucks Test 00:09:00 to 00:14:30 The Legal Bill: Reuters vs. Green Screens 00:14:30 to 00:20:54 Cabo Trip and The Watch Smuggle 00:20:54 to 00:22:16 Ad 00:22:16 to 00:28:00 Relationship Independence and Secure Success 00:28:00 to 00:33:00 Simplistic Joy: Finding Happiness in Small Things 00:33:00 to 00:37:30 Travel Hacks: Leveraging Points for Vacations 00:37:30 to 00:42:43 The Triple Crown: Industry Awards 00:42:43 to 00:44:37 Ad 00:44:37 to 00:50:00 Exposing the Industry Award Pay to Play Scam 00:50:00 to 00:55:00 Parenting Truths: The Off Road Vehicle Mindset 00:55:00 to 01:00:28 Maturing Through the Bumpy Years 01:00:28 to 01:02:06 Ad 01:02:06 to 01:07:00 Zillow and AI: The End of Linear Home Search 01:07:00 to 01:11:30 Compass vs. Anywhere: Recruiting and Innovation 01:11:30 to 01:15:30 The Great Taxation Rant: Mileage Taxes 01:15:30 to 01:16:35 Reviewing Recent Major Events 01:16:35 to 01:17:05 Outro: Real Estate Reels and Valentine's Plans
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01:19:10
Today with Jared James Episode 138 w/Glennda Baker
On this episode we are talking about the Zillow lawsuit, what it means for our industry, the future of real estate, making videos and more with Glennda Baker
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The Tom Ferry Podcast Experience
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12:26
Private video
I’ve got a quick but powerful message about breaking through and tapping into your full potential on today’s podcast. In just 12 minutes, I’ll share three areas of your life and business that warrant closer examination – and some strategic suggestions to spark your transformation. I’m talking about the “mechanism of suppression” and how to overcome this built-in tendency to underperform. Even when we know we’re capable of more, human beings tend to stop short of our true potential. But true outliers know how to conquer their mechanism of suppression. So press “Play” on this one to learn: How stacking small wins builds much-needed momentum for your business and alters how you view feel about yourself, how you act, and how others view you Why the people you surround yourself with matter more than you expect – and how to set yourself up for success more frequently 5 meetings that bring much-needed structure to your business (number 5 is absolutely crucial) Ready to stop suppressing your own success? Watch or listen now! ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let’s Connect: Get Your Real Estate Coaching Consultation → https://www.tomferry.com/free-coaching-consultation/ Attend A Tom Ferry Event → https://store.tomferry.com/ Free Tools & Playbooks for Real Estate Agents → https://www.tomferry.com/agent-tools/ Visit My Website → https://www.tomferry.com/ Instagram → https://www.instagram.com/tomferry Facebook → https://www.facebook.com/TomFerry X → https://x.com/tomferry _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
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56:31
Are You Suppressing Your Own Success? 3 Ways to Break Through
If you’ve ever wondered what successful real estate agents are actually doing on social media to generate business, this episode of the #TomFerryPodcastExperience is for you. My guest is eight-year real estate veteran Faith Barrett, who closed 126 transactions in 2025 and doesn’t hold anything back when it comes to: Her best advice for someone starting new on social – and the three core types of content she recommends Her weekly social posting strategy, including how she’s reached the point that local businesses actually DM her asking for collabs Where she finds inspiration and how she handles the logistics of it all AI’s role in her social media lead gen strategy, and much more! Faith is living proof that you can achieve everything you want in business, make it fun, and still have a life outside of real estate. If your social media presence feels inconsistent, uninspired, or disconnected from your business goals, our conversation gives you a practical blueprint to start making it work harder for you. Watch or listen now and apply Faith’s advice to your growing business. ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let’s Connect: Get Your Real Estate Coaching Consultation → https://www.tomferry.com/free-coaching-consultation/ Attend A Tom Ferry Event → https://store.tomferry.com/ Free Tools & Playbooks for Real Estate Agents → https://www.tomferry.com/agent-tools/ Visit My Website → https://www.tomferry.com/ Instagram → https://www.instagram.com/tomferry Facebook → https://www.facebook.com/TomFerry X → https://x.com/tomferry _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
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39:00
The Social Media Blueprint for Real Estate Agents: How to Turn Content Into Business
Today’s podcast is dedicated to missed opportunities from all the great ideas you never implemented. You know the story… you get a new business idea, get excited, scribble it on a “to-do” list somewhere, and then… sink right back into your routine and forget all about it. Let’s change that. To help, I’m going to show you: How to eliminate distractions so you can improve your focus, clearing space for you to achieve more 5 key meetings that should be on your calendar every single week A sample “top performer” checklist of nine daily activities that the best agents do regularly Why getting your goals “up and visual” is way more important than you think A simple way to prioritize ideas that helps you maintain focus and avoid overwhelm This episode is advice I shared toward the end of Success Summit earlier this month, but it’s relevant to anyone who has ever regretted their failure to act on an idea. Transformational ideas don’t belong on the back burner. It’s time to put them into action. Watch or listen now. – Want more from Success Summit? Get OnDemand today: https://store.tomferry.com/products/ondemand-summit-2026/ ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let's Connect: Website - https://TomFerry.com Facebook - https://facebook.com/TomFerry Instagram - https://instagram.com/TomFerry Twitter - https://twitter.com/TomFerry Podcast - https://TomFerry.com/Podcast Events - https://www.tomferry.com/events _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
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37:04
TFPE 339The Formula for Turning Great Ideas into Massive Action
What separates the best from the rest? In any profession, you have your elite performers… the top 5%... who seem to naturally differentiate themselves from everyone else. The question then becomes, “What makes them special?” I got the answer from Rockstar sports psychologist Gio Valiente, and last week, I shared it with the thousands of agents at my annual Success Summit. Today’s Tom Ferry Podcast Experience delivers an excerpt from that session, exploring five traits common to those extraordinary individuals. In it, you’ll learn: The reason why most people underperform compared to their potential Beyond talent and work ethic, why it’s critical to own your unique perspective How elite performers turn best practices into habits and repeatable processes Why letting go of the “control freak” mentality is crucial to your success, and more! Here’s the harsh truth – all of us are capable of so much more than we actually achieve. If you’re ready to tap into your full potential, this is a can’t-miss episode! To catch up on the rest of the Success Summit main stage presentations, go to: https://store.tomferry.com/products/ondemand-summit-2026/ ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let’s Connect: Get Your Real Estate Coaching Consultation → https://www.tomferry.com/free-coaching-consultation/ Attend A Tom Ferry Event → https://store.tomferry.com/ Free Tools & Playbooks for Real Estate Agents → https://www.tomferry.com/agent-tools/ Visit My Website → https://www.tomferry.com/ Instagram → https://www.instagram.com/tomferry Facebook → https://www.facebook.com/TomFerry X → https://x.com/tomferry _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
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33:38
Difference Makers: 5 Traits That Define Outliers
Every 1000 YouTube subscribers generates between 1 and 3 real estate transactions a year. Here are the YouTube tips for real estate agents that make that math work in your favor. READY TO GROW YOUR REAL ESTATE BUSINESS ON YOUTUBE? Schedule a free call with a Tom Ferry consultant: https://www.tomferry.com/free-coaching-consultation/ THE BREAKDOWN: 73% of consumers are now searching for property on YouTube — and most real estate agents are not showing up. In this episode, Tom Ferry sits down with YouTube coach Aaron Cuha, author of Crazy Simple YouTube, to break down the exact YouTube tips for real estate agents that turn subscribers into transactions. The math is simple. One video a week gets you 5 to 8 thousand subscribers. Three videos a week gets you 25 to 35 thousand. Five videos a week and you hit 100 thousand in a year. Every thousand subscribers generates one to three real estate transactions annually. Aaron covers the complete system — channel setup, Gemini bio writing, TubeBuddy keyword research, naming your channel around search terms, semantic listening, the 12-minute property tour formula, post-production upload checklist, and advanced analytics. Real proof: Patrick OConor — zero to 80K subscribers in five months. Jonathan — first million dollar lead in 10 videos. Leah Courage — 150 leads from going viral. Aaron himself launched a Cabo channel 10 days before recording and hit 1200 subscribers ranking number one for every target keyword. ---------------------------------------------------------------------- 00:00 — Welcome 0:05 — Introduction — 73% of consumers now search for property on YouTube 1:48 — Welcome back Aaron Cuha — the YouTube masterclass begins 2:04 — Step 1 — Setting up your YouTube channel banner image and bio 2:52 — Using Gemini to create a keyword-rich bio for your channel 3:13 — Step 2 — Keyword research with TubeBuddy Semrush and Keywords Everywhere 3:36 — How to name your channel around keywords not your name 4:33 — The first 30 characters of your title carry the most weight 5:51 — Step 3 — How many videos per week and what subscriber growth to expect 6:44 — One video per week versus three versus five — the subscriber math 7:26 — Every 1000 subscribers generates one to three transactions per year 8:19 — Case studies — Arondo Nava 270K Patrick OConor 80K Leah Courage 150 leads 10:21 — Step 4 — Create content based on what people are actually searching for 11:26 — Step 5 — Property tours are the number one searched content on YouTube 12:54 — Step 6 — Record and post — the video you never post never gets you a lead 13:09 — The framework for the perfect property tour video 14:23 — Semantic listening — YouTube now transcribes and matches what you say 15:06 — How to say keywords naturally in the first 30 seconds 16:44 — The opening hook formula — tease the best thing about the property 19:20 — Post-production — naming your file playlist and description 20:49 — Tags are for analytics not ranking — how TubeBuddy tracks your positions 22:44 — The complete upload checklist — title description tags playlist 24:07 — Email your database and turn every video into a blog post backlink 26:31 — Advanced strategy — analytics average viewer duration and drop-off points ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let's Connect: Website - https://TomFerry.com Facebook - https://facebook.com/TomFerry Instagram - https://instagram.com/TomFerry Twitter - https://twitter.com/TomFerry Podcast - https://TomFerry.com/Podcast Events - https://www.tomferry.com/events _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
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54:42
The YouTube Tips for Real Estate Agents That Turned 1000 Subscribers Into 3 Deals a Year
From $10M to almost quitting — to $143M in one year. These are the luxury real estate tips Manhattan's top agent wishes he knew sooner. Michael Franco started in real estate in 2008 with a law degree, 14 years of closing experience, and zero idea how to actually build a business. He sold $25 million his first full year. Then sat back and waited for the phone to ring. By 2012 he was down to $10 million and almost walked away from real estate entirely. Then he found coaching. And everything changed. Today Michael is one of Manhattan's most respected luxury real estate agents at Compass — with $1.5 billion in career sales and $143 million closed in 2025 alone. In this episode Tom Ferry sits down with Michael to unpack the luxury real estate tips, mindset shifts and business decisions that made the difference — including: • Why being a former attorney gives you an unfair advantage in luxury real estate • The 3 decisions that transformed Michael's career from $10M to $143M • How to earn trust with wealth managers, accountants and family offices • What luxury clients are really hiring you to do — and how to deliver it • The psychology of getting comfortable at a higher price point • The co-listing strategy that gets you into luxury real estate fast • The biggest pricing mistakes luxury agents make — and the scripts that fix them • The pre-launch phone and email campaign most agents completely skip • Where Michael is investing his marketing dollars in 2026 — and why print is out "Everybody has imposter syndrome in the beginning. You gotta get a little confidence, remove the ego, and just serve the customer." — Tom Ferry If you want to break into luxury real estate or take your high end business to the next level — this episode is for you. --------------------- Let’s Connect: Get Your Real Estate Coaching Consultation → https://www.tomferry.com/free-coaching-consultation/ Attend A Tom Ferry Event → https://store.tomferry.com/ Free Tools & Playbooks for Real Estate Agents → https://www.tomferry.com/agent-tools/ Visit My Website → https://www.tomferry.com/ Instagram → https://www.instagram.com/tomferry Facebook → https://www.facebook.com/TomFerry X → https://x.com/tomferry ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let's Connect: Website - https://TomFerry.com Facebook - https://facebook.com/TomFerry Instagram - https://instagram.com/TomFerry Twitter - https://twitter.com/TomFerry Podcast - https://TomFerry.com/Podcast Events - https://www.tomferry.com/events _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
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49:18
From $10M to $143M, Luxury Real Estate Tips From Manhattan's Top Agent | Michael Franco
Most realtors sound like everyone else — and it's costing them clients every single day. Joanna Wiebe built a $30M business on client communication tips for realtors that actually work. 0:00 – Intro 0:56 — Why sales and copywriting are the two superpowers that matter most in the AI era 1:50 — Jo Wiebe's background: from English major to copywriter to founding Copy Hackers 5:43 — Jo's copywriting mentors: Claude Hopkins, John Caples, and Jay Abraham 7:40 — The psychology of great copywriting: how word choice changes behavior (the fertility study example) 11:32 — Fixing your website headline: leading with the problem, not the solution 14:35 — Writing a compelling bio/About page that makes prospects feel understood 18:10 — Jobs to be done framework and the empty-nester condo story (storage + dining room insight) 24:15 — Instagram bio hack: the "I help [blank] do [blank]" formula 29:04 — The Copy Selling System framework: listen, find your hook, choose a framework 30:57 — The SweatBlock case study: turning a customer review into a winning headline 32:53 — Copywriting frameworks: problem-agitation-solution vs. desire-obstacle-solution 39:20 — Using AI as a thought partner (the right and wrong way to prompt it with reviews) 42:02 — The rehab center case study: "If you think you need rehab, you do" 46:50 — Two action items: build a habit of listening to customers and documenting it Everything a realtor does every day is writing. Emails. Texts. Listing descriptions. Offer letters. Your bio. Your website headline. Your Instagram profile. And yet almost nobody in real estate was ever trained in the art and science of using words that actually get clients to say yes. That changes today. Tom Ferry sits down with Joanna Wiebe — the woman who coined the term "conversion copywriting" and built a $30 million business helping brands communicate better — to unpack the client communication tips every realtor needs right now. Here is what you will learn: • Why your homepage headline is almost certainly wrong — and the one fix that changes everything • How to write a realtor bio that makes clients feel understood instead of sold to • The voice of customer method — how to use your clients' own words to attract more clients • The Instagram bio formula every realtor should be using: "I help [blank] do [blank]" • Problem-Agitation-Solution vs Desire-Obstacle-Solution — which framework to use and when • Why AI produces generic copy — and what to do instead to stand out • The rehab center headline that got 400% more clicks and 20% more signups overnight • How one word change made people 4.6x more likely to act — and what that means for your listings "Value and differentiation are at the heart and soul of all marketing, all copywriting, all advertising." — Joanna Wiebe If you are a realtor who feels invisible online, sounds like every other agent, or just wants more clients to call back — this episode is for you. Get Joanna's Book: The Copy Selling System: https://copysellingsystem.com Follow Joanna Wiebe on Instagram for daily copywriting tips Tom Ferry Success Summit: https://www.tomferry.com/success Free Tools & Playbooks: https://www.tomferry.com/tools #TomFerry #ClientCommunicationTips #RealtorTips #JoannaWiebe #RealEstateMarketing ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let's Connect: Website - https://TomFerry.com Facebook - https://facebook.com/TomFerry Instagram - https://instagram.com/TomFerry Twitter - https://twitter.com/TomFerry Podcast - https://TomFerry.com/Podcast Events - https://www.tomferry.com/events _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
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30:47
A $30M Copywriter's Client Communication Tips for Realtors that Actually Work
A 100-year-old brand you already know and trust is about to revolutionize real estate lead generation strategy forever. And their August 1st launch might be the biggest listing lead opportunity of 2026 — but only for the right agents. 0:00 – Intro 0:22 — Why the current real estate lead generation strategy is broken — and what Kelley Blue Book is doing about it 6:16 — What the Kelley Blue Book name means for consumer trust — and why that matters for your lead gen in 2026 12:21 — How Kelley Blue Book Homes delivers more accurate home valuations than Zillow's Zestimate and traditional AVMs 14:13 — How TrueTrack data gives hyper-local pricing intelligence no automated valuation model can match 19:47 — The subscription model that gets agents listing leads without paying a single referral fee 20:46 — Why only vetted, top-performing agents get access — and exactly how to qualify before August 1st 23:53 — How agents are already using Kelley Blue Book Homes to win price reductions and convert stubborn sellers If I asked you how much your car is worth, there's one name that instantly pops into your head. Yes. Kelley Blue Book. Now they're coming for real estate — and your lead generation strategy will never be the same. A Name You Know. And One You Probably Don't, But Should. How did a former New York real estate agent and Harvard graduate named John Liss convince Kelley Blue Book to enter the home valuation game? That's exactly what Tom Ferry unpacks in this episode of the Tom Ferry Podcast Experience — including: • How Kelley Blue Book Homes is building a smarter real estate lead generation strategy by replacing oversimplified AVMs with accurate, data-based property valuations • Why this changes everything for sellers, buyers, and agents tired of Zillow Zestimate alternatives that still miss the mark • How TrueTrack gives agents hyper-local pricing intelligence that no automated valuation model can match • The subscription model that delivers real estate seller leads without a single referral fee • And most importantly — how to get in on the ground floor of the biggest listing lead opportunity of 2026 "Real estate is a hyper-specific game, and you really need to give people the experts where they're at," John says. Might that expert be you? Tom Ferry Success Summit → https://www.tomferry.com/success🎟️ Free Tools & Playbooks → https://www.tomferry.com/tools 🛠️ #TomFerry #RealEstateLeadGeneration #KelleyBlueBookHomes #ListingLeads #RealEstateAgentTips ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let's Connect: Website - https://TomFerry.com Facebook - https://facebook.com/TomFerry Instagram - https://instagram.com/TomFerry Twitter - https://twitter.com/TomFerry Podcast - https://TomFerry.com/Podcast Events - https://www.tomferry.com/events _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law. #TomFerry #RealEstateLeadGeneration #KelleyBlueBookHomes #ListingLeads #RealEstateAgentTips
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37:50
How Kelley Blue Book Is Changing Every Agent's Real Estate Lead Generation Strategy
Most agents are layering AI on top of an already overwhelming workload — and wondering why they feel busier than ever. This week on the podcast, TF Coach Emily Terrell breaks down what separates agents who drown in AI tools from the ones who use AI to actually buy back their time. Emily runs a real estate team, coaches roughly 14 hours a week, and handles eight speaking engagements a month — and she does it by treating AI as one integrated system, not a junk drawer of flashy apps. If you're a top producer who's hit a ceiling because there's simply no more time left in your day… this is the episode you've been waiting for. In this episode, you'll learn: The Five-Minute Rule: The mindset shift that has you hunting the small, repeatable tasks where AI quietly saves 5–10 minutes at a time — and how those minutes stack into hours. System Over Tools: Why fitting AI into the business you already run beats forcing your business into someone else's app. The 30-Second Listing Presentation: How Emily turned hours of manual prep into roughly 30 seconds of output after five minutes of data collection. The J-Curve of Adoption: The honest learning curve — anywhere from 30 minutes to 30 days — that every agent has to climb before AI starts giving time back. Building Your "Agentic" Team: The shift from doing every task yourself to managing a roster of AI automations that work while you sell. The 90/10 Future: Emily's prediction on where real estate AI adoption is headed over the next 7–10 years — and why waiting is the most expensive option on the table. The structure that lets Emily run a team, coach, and speak without burning out is the same structure she builds with agents inside Tom Ferry coaching. Ready to make AI work for you instead of adding to your plate? Schedule a free call with a Tom Ferry consultant to learn more about coaching and see if it's right for you. 📞 https://www.tomferry.com/free-coaching-consultation/ ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let's Connect: Website - https://TomFerry.com Facebook - https://facebook.com/TomFerry Instagram - https://instagram.com/TomFerry Twitter - https://twitter.com/TomFerry Podcast - https://TomFerry.com/Podcast Events - https://www.tomferry.com/events _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
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The Brian Buffini Show
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45:47
How AI Is Reshaping Buffini
Ready to prepare your business for what’s next? Schedule your FREE Business Consultation today: https://TheBrianBuffiniShow.com/BC ━━━━━━━━━━━━━━━━━━━━━━━ AI is changing real estate, and it’s reshaping Buffini from the inside out. In this episode of The Brian Buffini Show, Brian shares how Buffini is evolving for the future through AI, technology, coaching, and a renewed focus on helping real estate professionals build more productive, efficient, and profitable businesses. Brian explains the evolution of Ask Buffini, a 24/7 AI powered coach and personal assistant built on decades of Buffini training, coaching, systems, and Work by Referral methodology. He also shares why Buffini partnered with BoldTrail, how AI can reduce administrative work, why human coaching matters more than ever, and how Buffini is preparing agents, brokers, and team leaders for the next era of real estate. In this episode, you’ll hear: • Why Brian believes AI is a structural shift, not a passing trend • How Ask Buffini is evolving into a 24/7 coach and business assistant • Why technology should help agents spend more time face to face and voice to voice with clients • How Buffini is evolving its coaching, technology, and events • Why the fundamentals of Work by Referral are not changing • What agents and leaders can do to prepare for the future ━━━━━━━━━━━━━━━━━━━━━━━ SUBSCRIBE https://www.youtube.com/@TheBrianBuffiniShow?sub_confirmation=1 ━━━━━━━━━━━━━━━━━━━━━━━ CONNECT: 🌐 Website: https://www.thebrianbuffinishow.com 📘 Facebook: https://www.facebook.com/buffiniandcompany 📸 Instagram: https://www.instagram.com/buffiniandco ▶️ YouTube: https://www.youtube.com/@TheBrianBuffiniShow ━━━━━━━━━━━━━━━━━━━━━━━ CHAPTERS: 00:00 What’s New on The Brian Buffini Show 00:58 The Future of Coaching 03:40 Your 24/7 Coach and Assistant 06:08 How AI Can Transform a Real Estate Business 09:03 Making Business Simpler 10:58 The Future of Buffini Coaching 12:38 Ask Brian: What’s Ahead for Buffini & Company? 13:36 High Tech and High Touch 16:45 The Evolution of Ask Buffini 18:35 Bringing Human Connection Back 20:49 Navigating Constant Change 23:45 The Future of Real Estate Leadership 26:00 More Specialization and Personalization 27:41 What Will Never Change 28:29 Learning From Major Brand Changes 31:31 Build, Buy or Partner? 32:39 Why Buffini Partnered With BoldTrail 38:55 30 Years of Knowledge Meets AI 42:20 Navigating the Turbulence Ahead 45:23 Final Thoughts #BrianBuffini #RealEstate #RealEstateCoaching #ArtificialIntelligence #AskBuffini
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48:33
What's Really Happening With the Housing Market
Ready to prepare your business for what’s next? Schedule your FREE Business Consultation today: https://TheBrianBuffiniShow.com/BC ━━━━━━━━━━━━━━━━━━━━━━━ The real estate market has changed, and waiting for the old market to come back could mean missing some of the biggest opportunities available right now. In this episode of The Brian Buffini Show, Brian breaks down what is really happening in housing, why the extraordinary conditions created during COVID are still affecting the market, and what buyers, sellers and real estate professionals need to understand about what comes next. You will learn how major demographic shifts are reshaping real estate, from the enormous influence of baby boomers to the rising age of first time buyers, the growth of multigenerational households and the changing needs of Gen X and millennial buyers. Brian also explains why he does not expect a massive housing crash or another COVID era boom, how affordability could gradually improve over time, and where some of the biggest opportunities are emerging for real estate professionals. The market is not going back to what it was. The people who understand the new rules, adapt to the market in front of them and recognize where the opportunities are will be best positioned for what comes next. ━━━━━━━━━━━━━━━━━━━━━━━ SUBSCRIBE TO THE SHOW: https://www.youtube.com/@TheBrianBuffiniShow?sub_confirmation=1 ━━━━━━━━━━━━━━━━━━━━━━━ CONNECT — THE BRIAN BUFFINI SHOW 🌐 Website: https://www.thebrianbuffinishow.com 📘 Facebook: https://www.facebook.com/buffiniandcompany 📸 Instagram: https://www.instagram.com/buffiniandco ▶️ YouTube: https://www.youtube.com/@TheBrianBuffiniShow ━━━━━━━━━━━━━━━━━━━━━━━ CHAPTERS: 00:00 What’s Really Going On With the Market? 01:05 The “Anaconda Meal” Housing Market 03:50 Why Baby Boomers Dominate Real Estate 05:13 First-Time Buyers Are Getting Older 07:10 Single Women Are Reshaping Homeownership 09:55 The Rise of the Sandwich Generation 12:18 Is a Real Estate Crash Coming? 14:31 Rates, Transactions and What Happens Next 16:33 Ask Brian: Is This the New Normal? 22:22 The Capital Gains Change That Could Unlock Housing 28:15 What Real Estate Leaders Need to Tell Agents 34:18 How Agents Can Serve Older Homeowners 36:56 A New Playbook for First-Time Buyers 39:37 Coach ’Em Up: Building a Business While Serving #BrianBuffini #RealEstate #HousingMarket #RealEstateMarket #RealEstateAgents
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55:19
Real Estate Has Changed More in 6 Months Than in 10 Years
The real estate industry is changing at a pace we haven't seen in decades. Brokerage consolidation is accelerating. Fewer new agents are entering the business. Independent companies are gaining ground. Expenses are rising. Technology and AI are reshaping how agents work. And nearly half of agents are earning less than $40,000 in gross commissions. But Brian Buffini believes all of this disruption is creating an enormous opportunity for the professionals who are willing to adapt. In this episode of The Brian Buffini Show, Brian breaks down the state of the real estate industry, why major real estate brands are losing their differentiation, why more agents are choosing independent brokerages and what separates the agents who are gaining market share from those struggling to survive. He also explains why repeat and referral business continues to dominate real estate, why the typical agent spends far too little time actually talking to clients and why the next few years could dramatically reshape who wins in the industry. ━━━━━━━━━━━━━━━━━━━━━━━ SUBSCRIBE https://www.youtube.com/@TheBrianBuffiniShow?sub_confirmation=1 ━━━━━━━━━━━━━━━━━━━━━━━ CONNECT WITH THE BRIAN BUFFINI SHOW 🌐 Website: https://www.thebrianbuffinishow.com 📘 Facebook: https://www.facebook.com/buffiniandcompany 📸 Instagram: https://www.instagram.com/buffiniandco ▶️ YouTube: https://www.youtube.com/@TheBrianBuffiniShow ━━━━━━━━━━━━━━━━━━━━━━━ CHAPTERS 00:00 Real Estate Has Changed 01:05 The State of the Real Estate Industry 02:24 Why Veteran Agents Are Staying 05:38 Why You Have to Love the Business 07:09 The Rise of Independent Brokerages 09:57 Real Estate Teams and Agent Production 10:26 The Reality of Agent Income 11:23 Why Repeat and Referral Still Wins 12:59 The 3% Problem 13:36 Expenses, Admin and the Opportunity Ahead 16:13 Ask Brian: Why Independents Are Growing 21:17 Why Agents Are Questioning Big Brokerages 23:50 Is Becoming a Broker Really That Difficult? 26:08 What Happened to Real Estate Brand Value? 30:20 Why the Relationship Belongs to the Agent 33:09 The Future of Real Estate Teams 35:30 The Truth Behind the “81%” Statistic 43:58 Why Working by Referral Still Works 45:31 Brian’s Focus on the Top 10% 47:44 Coach ’Em Up: From Producer to CEO 49:08 How to Delegate Your Production 51:34 Transitioning Clients to Your Team 52:29 Building a Brand Around the Team 54:29 Final Thoughts #RealEstate #RealEstateAgent #Realtor #BrianBuffini #RealEstateBusiness #RealEstateMarket
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50:35
The Real AI Boom Is Just Getting Started
AI is already here — but the real boom may just be getting started. In this episode of The Brian Buffini Show, Brian explores why artificial intelligence could create one of the greatest productivity shifts in modern history. From the lightbulb and assembly line to personal computing and the internet, every major innovation has created disruption — and enormous opportunity for the people willing to adapt. Brian shares why AI could allow small businesses to operate like much larger companies, reshape the future of work, change education and real estate, drive enormous productivity gains and make human connection even more valuable. The question isn't whether AI will change the way we work. It's whether you'll learn how to use it before the world changes around you. ━━━━━━━━━━━━━━━━━━━━━━━ SUBSCRIBE https://www.youtube.com/@TheBrianBuffiniShow?sub_confirmation=1 ━━━━━━━━━━━━━━━━━━━━━━━ CONNECT WITH US: https://www.thebrianbuffinishow.com/ https://www.facebook.com/buffiniandcompany https://www.instagram.com/buffiniandco/ https://www.youtube.com/@TheBrianBuffiniShow ━━━━━━━━━━━━━━━━━━━━━━━ CHAPTERS 00:00 The Coming Quantum Leap 01:54 The Downside of Every Innovation (Kerosene & Horses) 07:46 The Productivity Boom: From Add to Multiply 13:20 Ask Brian: Managing the AI Master 25:06 The Future of Buffini & Company: AI-Powered Intimacy 36:22 Why the Trusted Advisor is Future-Proof 41:00 Coach 'Em Up: The New Investment Landscape
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29:10
How to Become a Trusted Advisor People Never Forget
Trust isn't built with one impressive moment. It's built by what you do over and over again. In this episode of The Brian Buffini Show, Brian shares his blueprint for becoming a trusted advisor through three essential qualities: consistency, communication and conscientiousness. You'll learn why reliability matters more than occasional brilliance, why listening may be the most valuable communication skill you can develop, how overcommunication reduces your clients' anxiety, and why taking care of the smallest details can separate a good professional from someone people trust for years. Brian also explains why meeting someone's transactional needs might earn you a check, but meeting their emotional needs can create an advocate for life. If you want stronger relationships, more referrals and a reputation people can count on, start here. ━━━━━━━━━━━━━━━━━━━━━━━ SUBSCRIBE https://www.youtube.com/@TheBrianBuffiniShow?sub_confirmation=1 ━━━━━━━━━━━━━━━━━━━━━━━ CONNECT WITH US: https://www.thebrianbuffinishow.com/ https://www.facebook.com/buffiniandcompany https://www.instagram.com/buffiniandco/ https://www.youtube.com/@TheBrianBuffiniShow ━━━━━━━━━━━━━━━━━━━━━━━ CHAPTERS 00:00 Why Should People Trust You? 01:15 The Trusted Advisor Blueprint 06:22 The Most Important Communication Skill 07:50 Why You Need to Overcommunicate 09:14 Create Advocates, Not Just Customers 10:20 Why the Little Things Matter 12:12 Ask Brian: Becoming More Consistent 12:59 Creativity Without Abandoning the Fundamentals 15:09 Trust Is Hard to Earn 18:06 You Don't Have to Be Extraordinary 21:26 Coach 'Em Up 21:59 How to Expand Without Losing Client Trust 26:04 What's Really Holding You Back? 27:35 Make Your Growth About the Customer #BrianBuffini #TrustedAdvisor #BusinessSuccess #CustomerService #Leadership #Communication #ClientRelationships #PersonalDevelopment #BusinessGrowth
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40:01
How to Find the Gifts and Strengths You Don’t Even Realize You Have
You know you’re capable of more. But what happens when you don’t use the potential you’ve been given? In this episode of The Brian Buffini Show, Brian explains why untapped potential isn’t harmless. When your natural gifts and abilities go unused, they can eventually become a source of frustration, self-doubt, fear and mediocrity. Brian shares the three elements that can help you become more of who you were designed to be: embrace your gifts, leverage your skills and lean into your design. He explains how to recognize abilities that may come so naturally you don’t even realize they are strengths, why your greatest gift can also become a blind spot and why talent alone will never replace developing your craft. Then, in Ask Brian, Brian and Ethan explore the "tuning fork moments" that can reveal what you are naturally built to do, why some extraordinarily talented people never fulfill their potential and how fear causes people to bury the very gifts they have been given. You will also hear how coaches, mentors and the people around you can help reveal strengths you may not see in yourself. Plus, Brian shares practical advice for young adults who feel stuck trying to choose a career or direction in a rapidly changing world. IN THIS EPISODE: Why unused potential eventually takes a toll How to identify your natural gifts The difference between gifts and skills Why talent without practice can lead to "gifted mediocrity" How to discover which skills other people value in you Why your greatest strength can also become a weakness How fear keeps people from using their potential Why mentors and coaches help reveal your blind spots How to help young adults move from uncertainty into action Take the FREE Real Strengths Assessment: https://thebrianbuffinishow.com/RSA ━━━━━━━━━━━━━━━━━━━━━━━ CONNECT Website: https://thebrianbuffinishow.com Facebook: https://www.facebook.com/buffiniandcompany Instagram: https://www.instagram.com/buffiniandco YouTube: https://www.youtube.com/@TheBrianBuffiniShow ━━━━━━━━━━━━━━━━━━━━━━━ CHAPTERS 00:00 You Were Made for More 01:00 Do You Have Untapped Potential? 02:38 The Price of Unused Potential 04:14 How to Recognize and Master Your Gifts 07:03 Develop Skills the Market Values 10:10 Lean Into Your Natural Design 14:50 Ask Brian: How Do You Find Your Potential? 18:13 When Natural Gifts Meet Hard Work 20:29 The Danger of Gifted Mediocrity 22:31 Why Fear Makes Us Bury Our Talents 24:07 Why You Need Coaches and Mentors 26:39 How the Real Strengths Profile Works 29:53 Helping Young Adults Find Their Direction 33:52 Become a Doer, Not a Watcher 39:41 Start With Your Gifts ━━━━━━━━━━━━━━━━━━━━━━━ #BrianBuffini #UntappedPotential #PersonalDevelopment #SelfImprovement #MadeForMore
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41:22
How to Raise Kids Who Can Handle Life
Great parenting isn’t about removing every difficult experience from your child’s path. It’s about teaching them how to make good decisions, allowing them to experience safe adversity and knowing when your role needs to change. In this episode of The Brian Buffini Show, Brian shares lessons from raising six children and becoming a grandfather. He explains why parenting from fear can create dependence, how manageable setbacks help children become strong and resilient and why the ultimate goal is to move from controller to coach to confidant. You’ll hear the unforgettable G.I. Joe story that taught Brian’s son the relationship between effort and reward, why there is sometimes more to learn from sitting on the bench than playing in the game and how standards and accountability can strengthen both families and businesses. Brian also reveals why he now asks his adult children for advice, what keeps children coming back after they leave home and why love is ultimately spelled T-I-M-E. In a special coaching segment, Brian explains how better systems and stronger teams allow business owners to provide exceptional service, grow their businesses and avoid burnout. CONNECT Facebook: https://www.facebook.com/buffiniandcompany Instagram: https://www.instagram.com/buffiniandco YouTube: https://www.youtube.com/@TheBrianBuffiniShow Website: https://thebrianbuffinishow.com CHAPTERS 00:00 The Three Keys to Parenting the Long Game 01:13 Parent From Love, Not Fear 04:17 Why Safe Adversity Builds Strong Kids 05:27 Teach Your Children to Make Decisions 06:53 The Lesson I Taught My Son About Work and Reward 08:57 Set Standards Without Becoming Their Friend 10:28 What Sitting on the Bench Can Teach 13:23 Stop Rescuing Kids From Every Disappointment 14:29 From Controller to Coach to Confidant 17:19 When Your Parenting Role Should Change 21:56 Ask Questions Instead of Giving Advice 23:01 Why Brian Asks His Children for Advice 25:32 You Don’t Have to Be a Perfect Parent 27:15 Standards, Accountability and Family Culture 33:05 Bonus Coaching: Scale Without Losing Personal Service 36:21 Better Systems Create Better Service 40:36 Brian’s Final Message #Parenting #ParentingAdvice #RaisingKids #Family #BrianBuffini
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39:07
The Real Reason You Never Have Enough Time
You do not need another hour in your day. You need to take control of how you use the hours you already have. Brian Buffini was not naturally good at managing his time. He was constantly late until a mentor helped him understand that showing up late was not simply a bad habit—it was breaking trust. That lesson changed the way Brian approached his calendar, his business and his life. In this episode, Brian explains how he lays out his year, plans his month, schedules his week and prioritizes his day. He shares why personal commitments must enter the calendar first, why important work cannot be treated as optional and why more time will not solve a life built around the wrong priorities. You’ll learn: • Why another hour would not automatically make you more productive • How being late can damage trust and relationships • How to organize your calendar around what matters most • Why difficult, important work should come before easy tasks • How to identify where your time is actually going • Why rest, exercise and days off improve performance • How to set healthier boundaries with clients • Why consistency matters more than perfection • How successful people protect their most valuable priorities In Coach ’Em Up, Brian also helps a mother and daughter build a successful real estate business with clearer roles, healthier boundaries and individual goals, while recognizing that one may be building net worth and the other may be working to gain more time. More time is not the answer. A life built around the right priorities is. ━━━━━━━━━━━━━━━━━━━━━━━ CONNECT Facebook: https://www.facebook.com/buffiniandcompany Instagram: https://www.instagram.com/buffiniandco YouTube: https://www.youtube.com/@TheBrianBuffiniShow Website: https://thebrianbuffinishow.com ━━━━━━━━━━━━━━━━━━━━━━━ #BrianBuffini #TimeManagement #Productivity ━━━━━━━━━━━━━━━━━━━━━━━ CHAPTERS 00:00 Why More Time Won’t Fix Your Life 00:55 What Would You Do With Another Hour? 03:46 Why Being Late Breaks Trust 06:10 Time Management Is a Skill 06:48 Lay Out the Year 08:34 Put Personal Priorities on the Calendar First 09:19 Plan the Month 09:55 Schedule the Week 10:18 Prioritize the Day 11:32 Make Exercise Non-Negotiable 12:18 Consistency Beats Perfection 14:39 Ask Brian 15:22 The 15-Minute Time Audit 16:44 Where Brian’s Time Was Really Going 18:12 Are You Wasting or Investing Your Time? 19:06 Brian’s Morning Routine 21:08 Stop Fitting In Your Priorities 23:40 What Chronic Lateness Communicates 27:03 How to Set Boundaries With Clients 30:40 Coach ’Em Up From Maui 32:01 Building a Business With Your Daughter 32:52 Strengths, Roles and Responsibilities 34:30 Boundaries and Individual Goals 36:34 Time Versus Net Worth 37:17 Brian’s Definition of Wealth 38:40 Final Thoughts
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35:43
Mastering the Art of Spending Money
Most people think spending money is a math problem. But what we buy is often shaped by our childhood experiences, family history, insecurities, identity and expectations about what success should look like. Drawing on ideas from Morgan Housel’s book The Art of Spending Money, Brian breaks down the psychology behind spending, the status trap that keeps people chasing approval and a powerful formula for understanding happiness. Brian also shares the painful childhood experience that helped shape his drive, how money can mean completely different things to two people and why wealth is most valuable when it buys time, freedom, simplicity and peace of mind. Then, Brian coaches a highly successful business owner who is confronting an important question: What happens when the business you built begins competing with the life and relationships you value most? Register free for Buffini Coaching Live on July 30 at 9:00 a.m. Pacific and hear Brian Buffini and Morgan Housel live: https://www.thebrianbuffinishow.com/bcl CONNECT — THE BRIAN BUFFINI SHOW Facebook: https://www.facebook.com/TheBrianBuffiniShow Instagram: https://www.instagram.com/thebrianbuffinishow/ YouTube: https://www.youtube.com/@TheBrianBuffiniShow Website: https://www.thebrianbuffinishow.com/ CHAPTERS 0:00 Intro 0:48 The art and science of spending 3:12 Why spending feels so good 5:02 The childhood experience that shaped Brian 7:16 How your past influences your money 8:00 The status trap 8:56 What wealth should actually buy 10:14 Happiness equals circumstances minus expectations 12:06 Why money is never just math 13:10 The emotional meaning behind money 15:08 Brown bags, green paper and family money habits 17:47 The urge to buy things we do not need 18:55 Dopamine, restraint and buy now, pay later 20:56 What actually makes us happy 21:35 Making peace with the past 24:20 The responsibility that comes with wealth 26:14 When success conflicts with the life you want 29:20 The hidden cost of building something big 30:28 Build a business that no longer depends on you 31:40 Creating a company that supports your life 33:24 Give your family a transition plan they can trust 35:19 Final takeaway
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32:37
Everyone Says the Market Is Bad. Here Is What the Pros Know.
When the market slows down, most people focus on what they can't control. The professionals who continue to grow focus on what they can. In this episode of The Brian Buffini Show, Brian shares a practical blueprint for staying positive, building resilience, and growing your business even when the market feels uncertain. Learn why some agents are having record years while others are leaving the industry, how to control the influences shaping your mindset, and why your habits, relationships, and self-talk matter more than ever. Whether you're in real estate, sales, business, or simply navigating a challenging season, these timeless principles will help you stay focused, confident, and ready for the opportunities others miss. ━━━━━━━━━━━━━━━━━━━━━━━ CONNECT Website: https://www.thebrianbuffinishow.com/ YouTube: https://www.youtube.com/@TheBrianBuffiniShow Instagram: https://www.instagram.com/thebrianbuffinishow/ Facebook: https://www.facebook.com/TheBrianBuffiniShow ━━━━━━━━━━━━━━━━━━━━━━━ SUBSCRIBE https://www.youtube.com/@TheBrianBuffiniShow?sub_confirmation=1 ━━━━━━━━━━━━━━━━━━━━━━━ CHAPTERS 00:00 - Staying Up in a Down Market 01:03 - The Reality of Today's Real Estate Market 03:19 - Step 1: Mastering Your Intake 05:18 - Understanding Your Personal Algorithm 06:02 - Step 2: The Power of Associations 07:52 - Step 3: Changing Your Affirmations 09:05 - Taming the Tongue & Becoming an Encourager 10:11 - Ask Brian: Deep Dive into the Market Strain 14:31 - Why Some Agents Are Having a Record Year 17:01 - When People Are Scared, a Pro Shines 20:34 - The Importance of Being an Encourager 23:48 - Language of Hope: Reprogramming Your Brain 26:52 - Coach Him Up: Supporting a New Agent #RealEstateStrategy #MarketShift #BrianBuffini #RealEstate
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Start With a Win
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25:22
Private video
⚡️FREE RESOURCE: 𝘞𝘩𝘢𝘵'𝘴 𝘞𝘳𝘰𝘯𝘨 𝘸𝘪𝘵𝘩 𝘠𝘰𝘶𝘳 𝘓𝘦𝘢𝘥𝘦𝘳𝘴𝘩𝘪𝘱? ➡︎ https://adamcontos.com/myleadership Want weekly leadership content? Go here ➡︎ https://adamcontos.com In this Start With a Win episode, you'll meet Jill Riley, a global change strategist who's spent decades helping people break free from outdated systems. Discover the power of the '10 Permissions' and learn how to navigate profound change in your life and business. Join host, Adam Contos for a conversation that challenges you to unlearn the old rules and give yourself permission to write new ones. Get ready to step into transformation and reinvention with Jill's insights from post-apartheid South Africa to AI-era classrooms. Jillian Reilly - author, global change strategist, and creator of The Ten Permissions. She works at the intersection of personal development, social disruption, and future readiness - helping people rethink what it means to live, work, and thrive in a world that’s rewriting its rules in real time. For 30 years she worked on the frontlines of change - from post-apartheid South Africa to AI-era classrooms. Jillian helped people across generations break out of outdated systems and write new scripts for their lives. Now bringing that expertise to leaders, students, educators, and parents navigating an unpredictable future. 00:00 Intro 02:27 Thinking it was a six-month trip! 04:10 Unlearn to give yourself permission to learn the new 06:30 If you don’t embrace this way, you will miss out! 09:47 No, leaders are not ready…they need to own this! 14:28 Thought on AI and how to build into culture 18:35 Four great questions to frame the conversations… 23:58 It is as simple as this… Website: https://tenpermissions.com/ LinkedIn: https://www.linkedin.com/in/jillianreilly/ =========================== Subscribe and Listen to the Start With a Win Podcast HERE:📱 =========================== YT ➡︎ https://www.youtube.com/@AdamContosCEO Apple ➡︎ https://podcasts.apple.com/us/podcast/start-with-a-win/id1438598347 Spotify ➡︎ https://open.spotify.com/show/4w1qmb90KZOKoisbwj6cqT =========================== Connect with Adam: =========================== Website ➡︎ https://adamcontos.com/ Facebook ➡︎ https://facebook.com/AdamContosCEO Twitter ➡︎ https://twitter.com/AdamContosCEO Instagram ➡︎ https://instagram.com/adamcontosceo/ #adamcontos #startwithawin #leadershipfactory
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41:36
Your AI Strategy Isn’t Enough / Jill Reilly
⚡️FREE RESOURCE: 𝘞𝘩𝘢𝘵'𝘴 𝘞𝘳𝘰𝘯𝘨 𝘸𝘪𝘵𝘩 𝘠𝘰𝘶𝘳 𝘓𝘦𝘢𝘥𝘦𝘳𝘴𝘩𝘪𝘱? ➡︎ https://adamcontos.com/myleadership Want weekly leadership content? Go here ➡︎ https://adamcontos.com This week, I’m sitting down with Mitch for a deep dive into success, purpose, reinvention, and why your best chapter may still be ahead of you. My career has taken some fascinating turns. From law enforcement to entrepreneurship to leading one of the world's most recognized real estate brands as the CEO of RE/MAX Holdings, I’ve learned that while the titles on your business card may change, the mission stays the exact same: build trust, solve problems, and help people move forward. Whether you're just starting out, navigating a major career transition, or wondering what’s next after achieving significant success, I’m sharing some practical wisdom on how to create momentum, find your ultimate purpose, and build a life you never want to retire from. 00:00 Intro 01:40 Adam’s powerful definition of success 04:15 Why solving problems become the foundation of every career move 07:35 The side hustle that unexpectedly opened the door to RE/MAX 12:15 The shift from “wins and losses” to “wins and learns” 13:10 How micro wins create macro results 17:15 Why boredom might actually be pointing you toward your next season 19:36 The Game Changer Strategy 23:20 The Struggle Strategy 28:30 Lightning Round – Major Insights, Listen til the End ABOUT DREAM THINK DO PODCAST: DREAM THINK DO is the motivational podcast that gives you the stories, science, and strategies to DREAM bigger, THINK better, and DO more of what you were put on the planet to do. Hosted by Mitch Matthews – success coach, author, and keynote speaker – each episode features powerful conversations with world-changers like Brendon Burchard, Lewis Howes, Sara Haines, and Michael Hyatt… plus everyday people with extraordinary stories. Whether you’re an entrepreneur, leader, creative, or someone chasing a big dream, you’ll get the inspiration and tools to take your life and career to the next level. Think personal development meets real-world strategies – all delivered with heart, humor, and zero hype. https://mitchmatthews.com/blog/ =========================== Subscribe and Listen to the Start With a Win Podcast HERE:📱 =========================== YT ➡︎ https://www.youtube.com/@AdamContosCEO Apple ➡︎ https://podcasts.apple.com/us/podcast/start-with-a-win/id1438598347 Spotify ➡︎ https://open.spotify.com/show/4w1qmb90KZOKoisbwj6cqT =========================== Connect with Adam: =========================== Website ➡︎ https://adamcontos.com/ Facebook ➡︎ https://facebook.com/AdamContosCEO Twitter ➡︎ https://twitter.com/AdamContosCEO Instagram ➡︎ https://instagram.com/adamcontosceo/ #adamcontos #startwithawin #leadershipfactory
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22:42
Private video
⚡️FREE RESOURCE: 𝘞𝘩𝘢𝘵'𝘴 𝘞𝘳𝘰𝘯𝘨 𝘸𝘪𝘵𝘩 𝘠𝘰𝘶𝘳 𝘓𝘦𝘢𝘥𝘦𝘳𝘴𝘩𝘪𝘱? ➡︎ https://adamcontos.com/myleadership Want weekly leadership content? Go here ➡︎ https://adamcontos.com Why do some leaders plateau while others continue to soar? In this Start With a Win episode, discover the secrets to continuous growth with Randall Thames, CEO of InSpirit Institute and author of 'Rise to the Role'. Randall shares his proven 3 D’s framework, revealing how high achievers can stop running on autopilot and design inevitable outcomes. If you're ready to break through to the next level of leadership, this conversation is your catalyst… Randall Thames is the CEO and Executive Leadership Advisor of Inspirit Institute, a concierge agency providing bespoke representation for current and aspiring executives. A former Senior Partner at Korn Ferry and the author of "Rise to The Role", Randall masterfully blends executive coaching with cognitive reframing to help leaders achieve what he calls "Inevitable Outcomes." He developed the "Discover, Develop, Display" framework to help high achievers intentionally design their path to success and build the resilience required to thrive in the C-suite. 00:00 Intro 01:40 How do you make leaders better? 03:43 The three D’s. 07:04 This happens when you get into the C-Suite! 10:05 There’s dragons in life… 13:12 Great reshape… 14:11 What is Actionable Insights? 17:21 Wanted to share my researcher so people can do this to the next level! 20:07 Daily Rhythm Sequence… https://inspiritinstitute.com/ https://www.linkedin.com/in/randallthames/ https://www.amazon.com/Rise-Role-Superpower-Inevitable-Leadership-ebook/dp/B0FM8TRWZC =========================== Subscribe and Listen to the Start With a Win Podcast HERE:📱 =========================== YT ➡︎ https://www.youtube.com/@AdamContosCEO Apple ➡︎ https://podcasts.apple.com/us/podcast/start-with-a-win/id1438598347 Spotify ➡︎ https://open.spotify.com/show/4w1qmb90KZOKoisbwj6cqT =========================== Connect with Adam: =========================== Website ➡︎ https://adamcontos.com/ Facebook ➡︎ https://facebook.com/AdamContosCEO Twitter ➡︎ https://twitter.com/AdamContosCEO Instagram ➡︎ https://instagram.com/adamcontosceo/ #adamcontos #startwithawin #leadershipfactory
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32:49
Private video
⚡️FREE RESOURCE: 𝘞𝘩𝘢𝘵'𝘴 𝘞𝘳𝘰𝘯𝘨 𝘸𝘪𝘵𝘩 𝘠𝘰𝘶𝘳 𝘓𝘦𝘢𝘥𝘦𝘳𝘴𝘩𝘪𝘱? ➡︎ https://adamcontos.com/myleadership Want weekly leadership content? Go here ➡︎ https://adamcontos.com Have you ever felt trapped in your own business? Atiba de Souza, author of 'The Delegation Trap', has witnessed leaders at the top of their game unintentionally become the chokepoint in their own organizations. In this Start With a Win episode, you'll discover how to break free from the delegation trap, empower your team, and build a business that thrives beyond your direct involvement. Learn the secrets to fostering a culture of independence and innovation, and why asking the right questions is the key to leadership success in the modern world. Atiba de Souza is an author, entrepreneur, and relationship mentor who helps leaders break free from burnout and build teams that take ownership. He wrote The Delegation Trap: It’s Not Them, It’s You, a story-driven guide teaching leaders how to let go of every task and get results that shine. With 25+ years running gyms, bakeries, and food service companies and coaching National Championship youth football teams, he knows firsthand what it takes to turn average performance into excellence. His mission is simple: transform overwhelmed bosses into confident leaders of teams that thrive, even when they’re not in the room. 00:00 Intro 01:38 I didn’t mean to be an author… 04:27 Be very open when it comes to this in leadership! 08:01 I want them to leave my company. 11:35 My first AI project… 13:48 What is a thinking partner? 18:50 Can our society switch the academic space? 24:01 Reality is, what we have seen before and the difference this time is this… 26:20 Rewind the last 15 seconds and LISTEN again! 29:38 It has changed, never had an answer in five years like this! =========================== Subscribe and Listen to the Start With a Win Podcast HERE:📱 =========================== YT ➡︎ https://www.youtube.com/@AdamContosCEO Apple ➡︎ https://podcasts.apple.com/us/podcast/start-with-a-win/id1438598347 Spotify ➡︎ https://open.spotify.com/show/4w1qmb90KZOKoisbwj6cqT =========================== Connect with Adam: =========================== Website ➡︎ https://adamcontos.com/ Facebook ➡︎ https://facebook.com/AdamContosCEO Twitter ➡︎ https://twitter.com/AdamContosCEO Instagram ➡︎ https://instagram.com/adamcontosceo/ #adamcontos #startwithawin #leadershipfactory
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30:10
Private video
⚡️FREE RESOURCE: 𝘞𝘩𝘢𝘵'𝘴 𝘞𝘳𝘰𝘯𝘨 𝘸𝘪𝘵𝘩 𝘠𝘰𝘶𝘳 𝘓𝘦𝘢𝘥𝘦𝘳𝘴𝘩𝘪𝘱? ➡︎ https://adamcontos.com/myleadership Want weekly leadership content? Go here ➡︎ https://adamcontos.com How do top leaders excel under pressure and what can AI teach us about leadership? Discover the unexpected link between high-stakes decision-making and the psychology that drives both great athletes and executives. Join host, Adam Contos as he welcomes Sébastien Page, the head of Global Multi-asset Division and Chief Investment Officer at T. Rowe Price, overseeing over $500 billion in assets. Sébastien, with decades of leadership experience and a deep dive into positive sports and personality psychology, shares insights from his award-winning research and book, 'The Psychology of Leadership.' You'll learn why leading yourself is the first step to leading others, how stress can be your ally, and the counterintuitive power of admitting 'I don't know', in this powerful episode of Start With a Win. Sébastien Page is Head of Global Multi-Asset and Chief Investment Officer at T. Rowe Price, where he oversees more than $500 billion in assets under management. With more than two decades of leadership experience, he is also a recognized researcher in psychology and investing. A two-time author and six-time award-winning researcher, Sébastien is a frequent guest on CNBC and Bloomberg TV and was named a LinkedIn Top Voice in Finance in 2022. His latest book, The Psychology of Leadership, was released in 2025. He lives in Maryland with his wife and children and enjoys exploring the intersection of leadership, psychology, and investing. 00:00 Intro 02:24 Lead yourself, what? 05:05 HR is not what you think it is! 09:20 What makes people thrive? 13:20 Best people/leaders know this! 16:05 Part of leadership is this… 18:35 Leaders, TRY THIS. 21:20 What are we missing to get the team to perform their best? 26:17 Listen for 2 mins and then rewind, this is not in his book! 29:09 It may be this, but it still works… https://www.psychologyofleadership.net/ https://www.instagram.com/sebastienpagebook?igsh=MWk2cWV2c2JmNGhiNA%3D%3D https://www.linkedin.com/in/sebastien-page/ =========================== Subscribe and Listen to the Start With a Win Podcast HERE:📱 =========================== YT ➡︎ https://www.youtube.com/@AdamContosCEO Apple ➡︎ https://podcasts.apple.com/us/podcast/start-with-a-win/id1438598347 Spotify ➡︎ https://open.spotify.com/show/4w1qmb90KZOKoisbwj6cqT =========================== Connect with Adam: =========================== Website ➡︎ https://adamcontos.com/ Facebook ➡︎ https://facebook.com/AdamContosCEO Twitter ➡︎ https://twitter.com/AdamContosCEO Instagram ➡︎ https://instagram.com/adamcontosceo/ #adamcontos #startwithawin #leadershipfactory
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